Growth systems nerd. Builder of Unapologetic Leadership. Creating smarter businesses, sharper brands + tools for women who lead. Marketing. AI. Leadership.

Detroit, MI
Also, apparently this is what Grok thinks my vibe is this Morning lol. Those new metal glasses though? #RetroColorVibes.
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Well that’s one way to make the point. Ai news isn’t an emergency - apparently there is one on my way to work today tho.
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Give your writing a page before the edit
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Amanda Friedt | Founder, FRDTLAB retweeted
Which SMX Advanced PPC session would you pick? 🤔 – AI-driven Google Ads control – AI agents for PPC workflows – Creative direction in a multi-asset world – PMax vs. Standard Shopping @MarketingOClock breaks down the toughest agenda choices. SMX Advanced coming up in 2 days!
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Leading unapologetically
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Third session today I’ve heard social, digital pr, thought leadership, influncers - micro, matter for search and llms. Yes - integrated marketing is whats winning 🙌 #pubcon #seo #ppc
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Amanda Friedt | Founder, FRDTLAB retweeted
Gearing up for the exciting session on Integrated Marketing!! Now happening in PPC Track with @AFriedt @Aimclear and moderator @bgtheory. Learn how to build a cohesive marketing strategy that unifies paid + organic - powered by AI. #SMXAdvanced #SMX
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Amanda Friedt | Founder, FRDTLAB retweeted
“Broad match is not good or bad, it just is” -@bgtheory 🤌 #smx
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Amanda Friedt | Founder, FRDTLAB retweeted
Still treating SEO and PPC as separate? It’s costing you. Join @AFriedT of @Aimclear to learn how unified AI-powered strategies boost conversions, cut waste, and future-proof your search efforts. Real case studies, real results. #SEO #PPC searchengineland.com/smx/adv…
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Amanda Friedt | Founder, FRDTLAB retweeted
Still treating SEO and PPC as separate? It’s costing you. Join @AFriedT of @Aimclear to learn how unified AI-powered strategies boost conversions, cut waste, and future-proof your search efforts. Real case studies, real results. #SEO #PPC searchengineland.com/smx/adv…
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Amanda Friedt | Founder, FRDTLAB retweeted
Cloudflare is launching a new dedicated “AI Insights” page on Cloudflare Radar that expands the AI bot & crawler traffic report with additional metrics to understand AI-related trends from multiple perspectives: * AI bot & crawler traffic: HTTP request trends for top five most active bots & crawlers. * Generative AI services popularity: Top 10 services based on 1.1.1.1 DNS resolver traffic. * AI user agents found in robots.txt: AI user agents found in 3702 robots.txt files across the top 10,000 domains. * More! Check it out: radar.cloudflare.com/ai-insi…
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Having to call @RobotFriesen to tell her I accidentally broke my computer this morning prepping for @Pubcon

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Amanda Friedt | Founder, FRDTLAB retweeted
If you're attending Pubcon in Las Vegas and want to do some Speed Marketing with the AIMCLEAR team - let's connect! Get personalized marketing advice from some of the industry’s best – in 20 minutes or less.
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Buying Reddit #seo is giving old school spam vibes

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This guy making me late to @Pubcon speakers enclave . 🤣🤣🤣 jk it was the Uber driver who just when Mia
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Hey #ppcchat I'm seeing higher CPAs across industries and accounts. Election season + Hurricanes ??? Interested to hear what you all are seeing.
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The world impacting ppc performance lol

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