Merry Christmas from the African Public Relations Association.🎄
We wish you compliments of the season filled with joy, love and happiness.🎉
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APRA President Arik Karani at the 4th Edition of the East Africa PR Week in Arusha, reaffirming APRA’s continental commitment to professional excellence across Africa.
Congratulations to EAPRA on a successful and impactful edition.
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APRA is delighted to partner with the East African PR Week in Arusha, Tanzania.
26–29 Nov 2025
Theme: Strengthening Government and Citizen Trust through Strategic PR
Venue: EAC Headquarters, Arusha
PR professionals across Africa are invited.
Enquiries: cao@afpra.org
#EAPRW2025
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It’s happening today! 🌍
The National Unveiling of the World Public Relations Forum (WPRF) goes live at 12 PM (WAT)!
Tune in & witness Africa’s PR moment on the world stage!
Join Zoom Meeting
us06web.zoom.us/j/8123593152…
Meeting ID: 812 3593 1524
Passcode: WPRFABJ26
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In a world where communication shapes perception and perception drives progress, the Public Relations Knowledge Sharing Conference 2025 will convene leaders, policymakers, and innovators to explore how global realities can inspire new approaches to strategic communication.
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At the 19th International Public Relations Congress by BEEC, themed Leveraging Public Relations Best Practice to Rebuild Trust, Deliver Mandates and Promote Peace for Sustainable Economic Development, APRA’s Secretary General, Dr. Omoniyi Ibietan, delivered a compelling opening
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Public Relations is not just a profession. It is a force shaping Africa’s future.
On #WorldPRDay, we reflect on PR as a tool for driving policy, unity, and narrative power rooted in Africa’s voice and vision.
#FutureOfPRAfrica #APRAat50
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Today, we celebrate the power of PR to unite, heal, and elevate!
On this #WorldPRDay, APRA joins the global PR community to champion ethical storytelling, build bridges across divides, and shape a more inclusive Africa.
Let’s communicate with purpose. Let’s lead with empathy.
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Bold ideas. African brilliance.
@iopayemi, @omg_iam_Nene, and @Kg_ship joined moderator @Dkmarszalek to share insights from some of Africa’s top campaigns of 2025 at #APRAKenya2025.
#APRAat50 #SABREAwards #OneAfrica
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Crises now unfold at digital speed
At #APRAKenya2025, @dzameflo, @gayheart66, Ann Murugi, and @MafwenkoZu53143 shared insights on navigating crises in a hyper-connected world in a session moderated by @LeeraSongelwa.
#APRAat50 #OneAfrica #OneVoice
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The digital future is not coming. It is already here.
This session explored how Africa can lead responsibly in a world shaped by digitalisation.
#APRAat50 #OneAfrica #OneVoice
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Think beyond innovation!
At #APRAKenya2025, Ryan Beiermeister of @OpenAI emphasised the need for the safe, ethical, equitable, and responsible use of AI.
As AI continues to influence communication and society, responsibility must lead innovation.
#APRAat50 #OneAfrica #OneVoice
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Africa’s youth are leading with intention.
This session explored how digital literacy and smart communication are shaping the continent’s future.
#APRAat50 #APRAKenya2025 #OneAfrica
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When influence moves faster than reflection, communication must have a conscience.
Mr. @odionmatics delivered a timely session on creating safe digital spaces for Africa’s youth at the #APRAat50 conference.
#APRAat50 #APRAKenya2025 #OneAfrica
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When public institutions embrace data, communication drives impact.
@abdul_maiwada shared how data analytics is reshaping PR within the @CustomsNG, a compelling case for insight-driven, strategic communication in Africa’s public sector.
#APRAat50
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Africa is telling its story with boldness and purpose.
At #APRAKenya2025, @AwinogilbertG , @AnnetteWachira, @NaomiSenda, @Barasapaul, Mumba Mwansa-Mbewe, and Gladys Asare-Danquah showed how digital tools are empowering authentic African narratives.
#APRAat50 #OneAfrica #OneVoice
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We brought the data. We sparked the dialogue.
At #APRAat50, the APRA/@PRCA_HQ Annual Research Survey revealed key truths about ethics, trust, and leadership in PR.
A powerful reminder of APRA’s commitment to integrity and progress across the continent.
#OneAfrica
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Africa is ready, and APRA is leading the charge!
Through addresses from continental and global leaders, we were reminded of the power of communication in shaping Africa’s future.
We honoured the forerunners of APRA’s legacy, whose steps laid the path for a #oneafrica #onevoice
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What does the world really trust today?
Corazon Sefu broke down global insights from the Edelman Trust Barometer revealing shifting perceptions around tech, leadership and communication in every region including Africa.
#APRAat50 #APRAKenya2025
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The world is more complex. Communication is more critical.
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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As complexity grows, clarity in communication becomes non-negotiable.
From changing audience expectations to the rising role of diplomacy, AI, and crisis response, today’s sessions reminded us that clarity, strategy, and adaptability are no longer optional. They're critical.
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Technology should connect, not exclude!
This session spotlighted real African solutions to close the digital divide. From grassroots connectivity to inclusive reforms, the message was clear: connectivity must be a right, not a privilege.
#APRAat50 #DigitalInclusion
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In a world shaped by algorithms and influence, can democracy keep up?
This powerful session explored the delicate balance between digital innovation and democratic integrity calling for ethical communication and renewed trust between governments and the public.
#APRAat50
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and Lanre Issa-Onilu, Director-General of Nigeria’s National Orientation Agency (NOA), who performed the honours during this grand and symbolic moment.
#APRAat50 #APRANigeria2026 #APRAKenya2025 #OneAfrica #OneVoice
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The torch has been passed.
From Kenya to Nigeria, PRSK officially handed over the mantle to NIPR as hosts of the APRA 2026 Conference.
The handover was led by Hon. Kimani Ichung’wah, Majority Leader of Kenya’s National Assembly,
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and how values-based communication can bridge divides across the continent.
From Caroline Njiru to Dr. Caroline Azionya, the message was clear: our future must be built with memory, meaning and intention.
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice #AfricanNarratives
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We opened this morning dancing to the beat of the African drum, stepping into a space where culture, technology and purpose aligned.
This morning’s session explored how Africa can reclaim its narrative through heritage storytelling in a digital age,
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Candid. Insightful. Unfiltered.
This CEO Roundtable pulled back the curtain on what leadership really expects from PR. From trust to strategy, today’s conversation sparked clarity and challenged us to show up differently in boardrooms.
#APRAat50 #CEOInsights #OneAfrica
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What happens when innovation meets intention?
This session explored how AI can serve humanity. Not just technology for progress but for purpose. The conversation brought to light how ethics, empathy and social value must shape the future of AI.
#APRAat50 #APRAKenya2025
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In a world where one post can spark change or chaos, this session unpacked the power of communicating with care. From digital trust to purposeful advocacy, it reminded us that how we show up online matters more than ever.
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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What do CEOs really want from their PR teams?
This afternoon, industry leaders step into the spotlight to share unfiltered insights on leadership, communication and strategy from the top. This is the conversation you don’t want to miss.
Happening this afternoon.
#APRAat50
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At the CEOs Roundtable, leaders came together to share big-picture visions and grounded insights. They explored what it truly means to lead, with purpose, innovation, and a focus on Africa’s future.
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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They’ve been at the helm and they brought it all to the table. The CEOs Roundtable offered clarity, strategic direction, and the kind of wisdom only experience can offer.
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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They’ve been at the helm and they brought it all to the table. The CEOs Roundtable offered clarity, strategic direction, and the kind of wisdom only experience can offer.
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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APRA is redefining Public Relations in Africa, setting the standard with credibility, authenticity, and creativity, while driving bold, necessary conversations.
The future is in good hands. The APRA Young Changemakers Conference was one for the books.
#APRAat50 #OneAfrica
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What a day at the #YoungChangemakers Conference!
Lakinbofa Goodluck, Blessing Agbo, Caroline Njiru, Anita Kingori, Gayheart Mensah & Dr. Omoniyi Ibietan inspired Africa’s next-gen communicators.
This is how we shape the future of storytelling.
#APRAat50 #OneAfrica #OneVoice
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Women who lead. Voices that inspire. Impact that lasts.
At the Women in PR conference, trailblazers from across Africa came together to champion visibility, equity, and challenge the status quo.
#APRAat50 #OneAfrica #OneVoice
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The Men in PR Pre-Conference ignited powerful leadership and set the stage for meaningful impact in our industry. Strong voices. Bold ideas. Purpose-driven conversations.
Together, we shape the future.
#APRAat50 #MenInPR #OneAfrica #OneVoice
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Registration is now open at the venue!
Come register and pick your delegate pack.
Karibu!!
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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It’s here, #TeamPR!
The full Program for the 36th APRA Annual Conference and our 50th Anniversary Celebration is finally out.
Take a look and get a feel of what's in store. This is an experience like no other.
Download here: bit.ly/3SB6w11
Tukutane Mombasa!
#APRAat50
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We are excited to welcome and celebrate @MediaCouncilK as an #APRAat50 partner.
See you in Mombasa!
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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We are excited to welcome and celebrate Little Cab as an #APRAat50 partner.
See you in Mombasa!
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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We are excited to welcome and celebrate @Kenya_Ports as an #APRAat50 partner.
They will be supporting the Women in PR forum on Day 1, championing inclusion and leadership in our industry.
See you in Mombasa!
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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We are excited to welcome and celebrate @DaystarUni as an #APRAat50 partner.
See you in Mombasa!
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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In a world of constant connection, how do we use our digital voice safely and with purpose?
@CorySefu, Jan Eissfeldt, and @DianaMarszalek explore the future of safe and responsible digital advocacy moderated by @Esther_Cobbah.
Register NOW: bit.ly/4i11vcD
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Online harassment is a growing concern in our digital spaces
Join @StellaNyakerar1 and @OkumuCollince from @multimedia_uni as they explore legal protections and practical digital self-defense strategies to counter digital abuse.
Register NOW:bit.ly/4i11vcD
#APRAat50
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All Roads Lead to Mombasa! 🇰🇪
The APRA and @prskkenya Executive Council say Karibu!
History is calling. Will you answer?
Register NOW: bit.ly/4i11vcD
Tukutane Mombasa!!!
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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We are excited to welcome and celebrate @Kenyayearbook as an #APRAat50 partner.
See you in Mombasa!
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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As PR evolves, male professionals in Africa face pressure to lead and stay relevant.
Join @vkaramagi @ebrimaabah1 @mbugua_njoroge as they share insights on impactful PR careers, moderated by @OIbietan.
Register NOW: bit.ly/4i11vcD
#APRAat50 #APRAKenya2025 #OneAfrica
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Young. Bold. African.
Join us on 9 June at Pwani University for the APRA Young Changemakers Conference.
Hear from @lakinbofa, @banyinorim, @carolwawi, Anita Kingori & @OIbietan
Let’s shape the future of PR in Africa.
#APRAat50 #APRAYoungChangemakers
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Disruption. Diplomacy. Digital futures.
Step into the conversation with @MwelwaDerick, @Shem_Siteki, and @DavidKaunda8 during the lightning talks as they explore what’s next for Africa’s communication landscape.
Register now: bit.ly/4i11vcD
#APRAat50 #APRAKenya2025
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We are excited to celebrate and welcome @magicalkenya as an #APRAat50 partner.
See you in Mombasa.
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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While 81% of communicators believe they’re clear, only 39% of audiences agree. In a world full of noise, @Sarah_Goodthing shows how brands can truly connect.
Register NOW: bit.ly/4i11vcD
#APRAat50 #OneAfrica #OneVoice
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Crisis today moves at digital speed.
Join Florence Dzame, Lewis Msasa, Ann Murugi, Hazel Zulu, and @AntoinetteKamau as they discuss reshaping strategy in the face of misinformation.
Moderated by Lerato Songelewa.
Register NOW: bit.ly/4i11vcD
#APRAat50
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Technology promises to connect us all, but is it really reaching everyone?
Join @EmyChelangat, @BarbaraJebet, @MameOsman1 and @OmarKibulanga as they share real African stories on tackling digital exclusion, moderated by @MuthomiMunoru
Register NOW: bit.ly/4i11vcD
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The future of communication education in Africa is being shaped by values and innovation
Dr. Caroline Azionya explores metamodern approaches that could redefine how we learn and connect.
Register NOW: bit.ly/4i11vcD to be part of this conversation.
#APRAat50 #OneAfrica
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We are excited to celebrate and welcome @WEcomms as an #APRAat50 partner.
See you in Mombasa.
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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Join @carolwawi at #APRAat50 conference as she explores how digital tools can elevate African stories and discover new ways to celebrate and share our heritage in the digital age
Register NOW: bit.ly/4i11vcD
#APRAat50 #OneAfrica #OneVoice #APRAKenya2025
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We are excited to celebrate and welcome @cmcconnect as an #APRAat50 partner.
See you in Mombasa.
#APRAat50 #APRAKenya2025 #OneAfrica #OneVoice
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