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Most people choose a work schedule based on salary.
But there’s another question you should ask:
“What will this schedule do to the rest of my life?”
Your shift doesn’t just decide when you work.
It can decide when you sleep, eat, exercise, see your family, and build your own life.
And your health isn't just about:
• Diet
• Gym
• Supplements
It’s also about the structure of your life.
When your schedule makes sleep, exercise, regular meals, and relationships harder to maintain, those things can gradually suffer.
So before choosing a work shift, don't only ask:
“How much does it pay?”
Ask:
→ When will I sleep?
→ When will I exercise?
→ When will I eat?
→ When will I see people I care about?
→ When will I build something of my own?
Your schedule shapes your life more than you think.
People connect with businesses that feel human.
A little imperfection can make your content feel more approachable, especially when your message is clear and genuinely helpful.
Don’t let production standards become an excuse to stay invisible.
71.6% of small business owners have filmed a video for their business and never posted it.
53.9% said it didn't look professional enough. 48.6% hated how they looked.
We asked 1,000+ owners what happens when an AI avatar shows up for them.
Full report: heygen.com/the-state-of-ai-a…
The video sitting in your drafts isn’t helping anyone discover your business. It doesn’t have to be your best work or your most creative idea.
Sometimes, publishing something useful today is more valuable than waiting another month.
71.6% of small business owners have filmed a video for their business and never posted it.
53.9% said it didn't look professional enough. 48.6% hated how they looked.
We asked 1,000+ owners what happens when an AI avatar shows up for them.
Full report: heygen.com/the-state-of-ai-a…
Your audience is already watching videos every day. The real opportunity is giving them something worth stopping for.
You don’t need Hollywood-level production to explain a problem, share a solution, or tell your story.
71.6% of small business owners have filmed a video for their business and never posted it.
53.9% said it didn't look professional enough. 48.6% hated how they looked.
We asked 1,000+ owners what happens when an AI avatar shows up for them.
Full report: heygen.com/the-state-of-ai-a…
Your competitors aren’t necessarily better at what they do. They might simply be better at showing people what they do.
Visibility creates opportunities, and every video gives your business another chance to be discovered.
71.6% of small business owners have filmed a video for their business and never posted it.
53.9% said it didn't look professional enough. 48.6% hated how they looked.
We asked 1,000+ owners what happens when an AI avatar shows up for them.
Full report: heygen.com/the-state-of-ai-a…
You probably don’t need 10 subscriptions.
You need to know which ones actually save you time, money, or stress.
Here are the subscriptions I’d think twice about cancelling—and why:
A business that posts imperfectly can still build trust, recognition, and meaningful relationships.
The key is to keep showing up with something valuable to say. Your content gets better when you give yourself room to practice.
71.6% of small business owners have filmed a video for their business and never posted it.
53.9% said it didn't look professional enough. 48.6% hated how they looked.
We asked 1,000+ owners what happens when an AI avatar shows up for them.
Full report: heygen.com/the-state-of-ai-a…
6. Audible
If you rarely have time to sit down and read, audiobooks can turn otherwise unused time into learning time.
Listen while:
→ Walking
→ Driving
→ Cooking
→ Commuting
→ Exercising
Your schedule matters more than your reading list.
9. Your own website/domain
This is the subscription people overlook.
Social platforms can change algorithms, features, or access at any time.
Your own domain gives you a digital home that you control.
The question isn't:
“How much does this subscription cost?”
Ask:
“How much value am I actually getting from it?”
A $10 subscription you use every week can be more valuable than a $2 subscription you never open.
Cut the subscriptions you don't use.
Keep the ones that genuinely remove friction from your life.
4. Microsoft 365
If your work depends on Word, Excel, PowerPoint, Outlook, or cloud storage, this is one of those subscriptions that can become part of your actual workflow.
Especially when you're already using those tools every day.
5. X Premium
This one depends heavily on how seriously you use X.
If you're building an audience, publishing regularly, or using X as part of your professional presence, some premium features can be useful.
But don't subscribe just because everyone else does.
3. Notion
A subscription won't magically make you organized.
But having one place for:
→ Notes
→ Projects
→ Tasks
→ Documents
→ Knowledge
can eliminate a lot of unnecessary searching and switching between apps.