A lot of people know
@AlexIsBuilding as the founder of
@bricktopians .
I think the more interesting story is what he built around it.
Bricktopians started back in 2021 as a 10,000-piece NFT collection built very differently from the typical PFP projects of that era.
But Alex didn’t stop at the mint.
While a lot of 2021 NFT projects slowly disappeared, he kept building, creating, teaching and bringing people together.
And somewhere along the way, Bricktopians became more than an NFT collection.
It became a creator community.
Alex also built his own personal brand alongside it, consistently sharing what he was learning about X growth, AI businesses and building in public.
He went from doing things like the 100 threads in 100 days challenge to becoming someone other builders could learn from.
But what stands out to me most is what he did with that audience.
He created a creator ecosystem where smaller creators could actually find opportunities.
Through the creator agency and Bricktopians community, creators can get access to paid gigs, brand opportunities, feedback, workshops, ambassador roles and jobs.
That matters because getting good at content is one thing.
Getting your first brand deal when you don't have a massive following is another.
For smaller creators, having someone open that door can completely change the trajectory.
And I think that says a lot about Alex's journey.
He didn't just grow Bricktopians.
He grew himself, built an audience, and then created systems that allowed other people in that audience to grow too.
That's a much harder thing to build than a successful NFT collection.
Today, Bricktopians is still here while a huge part of its 2021 cohort has faded away.
And the reason I think it has lasted isn't simply the art or the NFT.
It's the people.
It's the consistency.
It's the opportunities.
It's the decision to keep creating value even when the market stopped caring about NFTs.
Bricktopians may have started with 10,000 characters.
But the bigger thing Alex built was a network of creators helping each other move forward.
And I'm still watching him cook.
Big Ups to Alex