Never underestimate the power of 'they don't look like shit' as a value proposition.
John Mulaney says SNL paid him $27,000 for three primetime episodes in 2008 while his rent was $800
“I remember Steve Higgins, Shoemaker and Seth Meyers saying, ‘You’re all gonna get $9,000 an episode times three episodes’”
“I still remember walking home going, ‘I’m set. I’m set. I don’t have to do anything ever again. And my rent is $800. I’m good’”
“I went and bought new pants. There was a brand of pants called Bonobos that had just come out and they looked nice. That was their selling point. They go, ‘These pants don’t look like shit’”