Veteran Business Strategy Professional - All Things Digital, Customer Engagement, eCommerce, Personalization, Omnichannel, Retail, Mobile, & AI.

Boston, MA
Reporting "the state of retail" and what is really happening. Thanks to @BillGriffeth @SueHerera the rest of the crew at @bizrpt for the great conversation. nbr.com/2018/05/17/nightly-b…
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Thank you to everyone at @GridDynamics & @googlecloud for putting on a fantastic event (and asking me to MC +moderate a panel)! Looking forward to the next one!
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Excited to share: I'm presenting at the National Association of Music Merchants conference - NAMM NeXT - as a featured speaker! I'll also be joining @NAMM President/CEO, @jmlynczak, on stage to discuss retail strategy, innovation, & digitial transformation next.namm.org/
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Brendan Witcher retweeted
Consumers mistakenly ordering tiny models of household items can click 'buy' w/o thinking But also, some online sellers deliberately trick customers into buying smaller and often cheaper-to-produce items, notes Forrester's @BrendanWitcher wsj.com/business/retail/onli… #retail
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Thinking differently is not the same thing as thinking with strategic differentiation.
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Brendan Witcher retweeted
Main Day 2 of #etailBoston is underway with @BrendanWitcher, Principal Analyst for #Digital Business Strategy leading a fireside chat with @clarksshoes #CMO to discuss how the 200 year old brand has embraced #Innovation #retail #ecommerce #ROBLOX
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Join me at @RetailInnovate, June 13 - 15, 2023 at Chicago's McCormick Place where I'll be delivering a speech on what it really takes to win, serve, and retain customers.
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My job, in some format, everyday. #howfunisthis
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Brendan Witcher retweeted
Hear from industry giants: @BrendanWitcher from Forrester, @shelleybransten from Microsoft, and Tony Lorentzen from Nuance Communications as they provide their insights, real‑world examples and best practices for leading‑edge CX. Register today for this J…lnkd.in/g6k76fBG
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Brendan Witcher retweeted
Looking forward to see @BrendanWitcher speak at #momentum2022 from @ManhAssocNews - Fun fact, we are both Columbia College Chicago alum! #retail @forrester
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Everything is disco sexy in Brazil, even the tech conferences! Thanks to @VTEXcommerce for asking me to speak at #VTEXDAY22!
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At #Shoptalk2022, retailers ponder the #metaverse's potential for selling virtual everything -- including #NFTs --and some physical stuff to go with it, as well. Featuring insights from @brendanwitcher. @shoptalk bit.ly/3tQBoiu
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Brendan Witcher retweeted
Replying to @BrendanWitcher
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Brendan Witcher retweeted
Kicking off day 2 of #Shoptalk2022 w/ #TRI2022 analyst @BrendanWitcher & EVP, Chief Marketing & Digital Officer @Target Cara Sylvester discussing creating a cohesive shopping experience. 🛒
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