Tweeting LA tech, startups and Hollywood movies, TV, music, games; News, Conferences, Jobs, Awards, and our Events. Creator of Silicon Beach Fest @SBFestLA
Los Angeles
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Ma's fave space at the Lucas Museum is the plaza and oculus. It's a breathing space with air, light and people flowing thru and comingle
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Lucas Museum architect Ma Yansong
Narrative art is for everyone, not high art
George wanted to create a music for artists whose works usually aren't in other museums
LA site allows more air and light to contrast w other big buildings nearby
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Lucas Museum architect Ma Yansong speaks at USC on opening day.
It's about experience walking thru space.
Build environment, not object
Building should be inviting and relaxing
Natural light, open, freedom
Put parking underground so people can walk in parks
His past work
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Hollywood Habits for Creators by @sameckholm at #Created
1. Posters, Trailers and Premieres: promote content uploads like Hollywood promotes movies
2. Production: Storyboard, Shot List, Script
3. Build franchise, not feed
4. Put viewer in cockpit
5. Partner, don't pitch
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Comedy Content from 0 to $1M+ w AdamW
Commit to your bit. Go all in.
He spent his last $ to film a video w a giraffe that went viral and resulted in brand deals w T-Mobile, Disney and more,
And eventually $1M in his bank account
@ItsAdamW
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Created: @jordanmatter content tips
Consistency: they post every Sat morning
Be 75% Viral/trendy, 25% vulnerable to connect to auds
Launched beauty brand at Sephora w huge fan meetup at American Dream Mall
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Bobby Kim @thehundreds and Roy Choi @kogibbq talk social media, brands, and line culture
Scarcity + social media hype created lines for both fashion brands and food trucks
Be open, honest and communicate
#created
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Jared Bush said it's important to let go parts of your story that aren't working to make a good story great.
Developing Zootopia, he said initial story had predators like Nick Wilde wearing shock collars
It was too dark, so story refocused on Juddy Hopps moving to the big city
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Beat the Algorithm by Adrian Per at #Created
- Write your script
- Film 5 hooks and post on main and trials
- Repost content is ok
- Drop script into Adobe AI to create storyboard
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Kris Jenner and Khloe Kardashian give tips on negotiating with brands.
Kris: If someone says No, you're talking to the wrong person.
Say No Thanks and find the right person to work with.
#Created #kardashians
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Next: @DudePerfect speaks at #Created
Keep healthy creative team relationships. Dude Perfect keep equity, work equal among team of 5.
Brand: family friendly. Didn't work w alcohol brands
3 S
Show: create content (watch)
Shelf: Sell merch (buy)
Stadium: Events (do)
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🎣 Created in LA: Hook and reel in your auds by @JennyHoyosLOL
Hook
- Curiosity Gap: visually interest your audience. Combine familiar + unfamiliar
- Open Loop: Ask a question to increase engagement
Reel In
- Listicle: Top 3
- Timer ⏱️ so auds know time left
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Created in LA on Disney lot w 350 creators to share content ideas:
@zachking team gets content ideas from brainstorms, then vote
Getting started, he crowdsourced ideas from friends and paid $100 - $1000 if it got made
Film draft, refine, shoot
Use IG trials for + views
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6 startups pitch @StartupUCLA Summer Accelerator Demo Day 15
Ralli: app find pickleball players by u
Holdless: AI phone agent to navigate insurance calls
Paralos: targeted drugs
Decipher: build AI bot for big data sets
AetherMine: AI for minerals
Xantly: AI infrastructure
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Congrats VFX companies on Spider-Man: Brand New Day
@imageworksvfx
@Framestore
@ILMVFX
@CantinaCreative
@SohoVFX
SDFX Studios
@dneg
@DigitalDomainDD
and many more
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The Odyssey opening wknd at @ChineseTheatres @imax
Congrats @dneg the only digital VFX company that worked on the film.
@WetaWorkshop provided practical effrcts on @odysseymovie
#TheOdyssey
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LA Games Conference returns September 30 at UCLA. This one-day summit features two focused tracks:
- Business & Finance
- Legal, Policy & Regulation
Use code DigitalLA20 to get 20% off when you register:
eventbee.com/v/la-games-conf…
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Zenless Zone Zero booth gives freebies at @AnimeExpo for doing simple tasks @ZZZ_EN
#ZenlessZoneZeroAX #zzzero.
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