To be fair, he didn't just battle his own lifestyle, he ran headfirst into the prime Messi and Cristiano Ronaldo monopoly. Any other generation, his Santos and Barcelona runs would have guaranteed him two Golden Balls easily. He was the most beautiful entertainer of the modern era, but instead of inheriting the kingdom, he watched Luka Modric, Karim Benzema, and Rodri take turns sitting in the seat he was engineered for.
Neymar Jr. could have been the King, but he decided that being the Prime Minister of Paris Nightclubs and the President of counter-strike lobbies was a better career path. Absolute generational talent, tragic execution.