Enabling global companies to translate 20x more on the same budget, making their customer and employee experience instantly multilingual

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1/ After the study of what people said about the localization job at LocWorld55, we went through what employers do, the open in-house positions and the people they appointed over the summer. The full analysis and the list of positions that are still open are in this thread.
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3/ Four in ten appointees came from outside localization. Most director seats went to insiders. Engineering is one record in fifteen. Europe has the largest share of the jobs. One posting in four is remote.
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We've published Intento Translation Portal for ServiceNow in the ServiceNow Store. Your employees can translate text and documents in 650+ languages inside the Service Portal, with AI checks against company translation requirements. Launch details below.
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A translation can break the rules in your brief and still outscore the correct version on COMET. On locale formatting that happens 36 to 47% of the time, in all four languages. On gender neutrality in German and Spanish, more often than not.
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Two rooms at LocWorld55 applauded opposite claims about the localization job: the playbook is dead, and the manager isn't going anywhere. We counted 380 tasks and 107 recurring workflows across all 38 sessions. Both rooms were right. inten.to/blog/localization-r…
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Of the 380 tasks people described on stage, 16% run on AI end to end, 51% are humans and AI working together, 29% stay fully human, and 4% are things teams want from AI and can't make work yet.
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The explorer covers all 107 loops and 43 responsibilities, so a team can look up its own tasks and see who does each one today.
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Slide decks from #LocWorld55 put 21% of the localization job on AI end to end. The same speakers' talks and Q&A put it at 16%. Decks show the pipeline as designed. Talks show where people are still needed, and that's more tasks than the slides let on.
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In the 2026 State of Translation Automation we score a language only if 2 unrelated metrics agree on it: 2 embedding models, or 2 quality-estimation models. 7 of 100 fail both pairs, so we decided not to score them: Haitian Creole, Igbo, Maltese, Sesotho, Turkmen, Uyghur, Xhosa.
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A high COMET score doesn't mean the translation followed your termbase, your locale rules or your style guide: 46% of the 9,217 requirement violations we found score above 0.90. Daria Sinitsyna compares requirements-based LQA with COMET at AMTA 2026 tomorrow.
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We built 121 solutions on 53 AI models from 36 providers and translated English into 100 languages, to find the model and harness that reach the quality you need for a given language and set of requirements. The 10th State of Translation Automation, full report in mid-October.
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Shadow localization: another team localizes on its own, the loc team finds out, the work comes back. Five separate @LocWorld 55 talks told that loop, stage for stage. Of 107 recurring loops from 38 sessions, 87 were described independently by more than one company.
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39 gates turned up across the 107 localization loops, looking like different jobs: thresholds, in-country reviews, ethics approvals, exception queues. 28 of them are one responsibility: deciding whether it ships. For a seat labeled reviewer, the core was never the post-editing.
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