It’s official, @GadzhiIman joins the ListKit team👇

LET’S GO

HUGE

to add some context to this, First week and a half ish of sending with @ListKitio I got 7 positive responses, had 1, and coordinating for another 2 And one proposal is out from list.

On August 22nd @GadzhiIman acquired a stake in ListKit. ListKit.io is the only platform in the world that lets you send cold emails without needing to be a GTM engineer. 1,000 cold emails per day for $597/mo. Domains, inboxes, leads, sending, and scripts included.

Contract signed

Incredible partnership for Listkit.io Back to work building the best all-in-one cold email platform on the planet

ListKit.io x Consulting.com 🤝

Proud to announce that I've acquired a stake in ListKit. 10 years ago I was sending cold emails one by one with no data and no infrastructure. Every business I've built since came down to reaching the right people at scale. ListKit is the first platform that gives a first-time founder the same outbound firepower as a funded sales team. So this isn't a passive investment. Their full sending infrastructure is being built directly into Consulting.com. Credit to the founders Andre, Daniel, Christian, Dan and Oliver. Bootstrapped to a €45M valuation in under three years. Latest addition to the portfolio. Now back to work.

We get asked all the time… > "Can I filter ListKit for people who are looking to raise funds?" > "What about people who are looking to hire salespeople?" And the short answer is, with our current B2B search… No, you can't. But… People are mind blown when I tell them: Your cold email scripts can act as a filter! For example… "Hey Christian, I noticed you're in charge of ListKit's operations. Are you guys looking to raise funding right now?” Reason I ask is because we're looking to invest in early stage startups right now" Or: "Hey are you guys hiring for salespeople right now? I have 2 AEs that each have 3 years of experience at enterprise SaaS companies, and I think they'd be a perfect fit at ListKit." If you've been having trouble filtering for something when you're building a leads list, just open your cold email by ASKING a question that'll do the filtering for you.

B2B companies often put their business in this mental box to where they can only service this one specific type of company. This is silly, unless it 100% does NOT work elsewhere. Example: 'I only work with supplement Shopify stores that do $150k/m and are based in the USA.' Very small TAM. ListKit and any other data provider on the planet CANNOT invent TAM. It can only pull TAM that exists. Your 2 options: > Expand your TAM > Send lower volume and accept it Why can't you work with ANY Shopify store doing $150k/m, or even $50k/m for that matter? Is servicing a supplement Shopify store really that different to servicing beauty or fashion Shopify stores? Have you ever consistently closed supplement Shopify stores that do $150k/m based in the USA over cold traffic? Do you really think putting 'supplement Shopify stores' on your landing page vs 'Shopify stores' will be the magic pill to you signing clients vs not? If the answer is no (which in most instances it is), you are handicapping yourself. By all means, run a specific campaign to this market. But limiting yourself to ONLY this one area isn't ideal - from not only an outbound perspective, but business perspective as a whole.

As cold email gets more competitive, the best thing you can do is learn to cold call. You are way more likely to outlast competitors if you cold email AND cold call. "But how can I get a prospect's phone number?" Easy: listkit.io/phone-numbers

The more specific you can be with you who target and how you position your offer, the better your cold email campaign results. If you're reaching out to plumbers in your local area, it would make a lot sense to include a case study of another plumber you were able to help generate leads for. But what if you don't have such a specific case study? Well, then it comes down to how you position it. If you're targeting HVAC companies, but you've only worked with plumbers, then you can say that you've helped companies in the home services space increase their sales pipeline. Sure, it's not as specific, but it's still quite relevant. So think of the different angles you can take with your existing case studies and see how you can make them touch home with your prospect.

The surest way to get no replies to your cold email is by sending one that is six or seven paragraphs long where you boast about your accomplishments and the years of experience you have in a specific industry. You may thing you're helping the prospect with all the info. But that huge wall of text just ends up overwhelming them. So what you want to do instead is keep your email short and concise. Your email must be 50 words or less, and must cover two essential points: Your offer and a relevant case study that will appeal to the prospect. Sure, you can also start your email with a personalized line, but that's as far as you're allowed to go. Everything beyond that is just fluff.

Your B2B data provider is ripping you off. And they're well-aware of that: B2B data providers often sell email addresses and other contact info advertised as 'pre-verified' and 'ready to contact.' But our data shows otherwise. The ListKit team ran an email verification test on emails exported from popular B2B data providers And discovered that, on average, 28% of these email addresses don't exist. So every time you export contacts from these providers, you: ↳ Lose $0.28 for every dollar you spend ↳ Waste even more money on verifying email addresses using third-party tools ↳ Risk getting your domain flagged if you accidently contact unverified leads However, when you switch to ListKit, these problems disappear. All email addresses you export from the ListKit database are Triple-Verified before you receive them. Which means you don’t ever have to worry about manually verifying emails or cleaning spreadsheets. If you want to learn more about what sets ListKit apart from other data providers on the market, check out our Comparison page: listkit.io/comparison

Every successful cold email angle falls into one of four buckets: 1) One sentence cold email This works extremely well if you can ask a relevant question to a prospect that can be answered with a yes or a no. "If we can get you 10 qualified sales calls, would that be worth learning more about?" The whole point of the one sentence cold email is you want to get people intrigued by what you're asking to the point where they start to research you, look up your company, and see what you do. 2) Loom video pitch Instead of going straight for the call, pitch a loom video in your CTA to open a conversation. "We can get you 10 qualified sales calls per month on a pay-per-performance basis. Mind if I share a quick video explaining how it works?" You're essentially providing free value with a Loom video to win them over and convince them to hop on a call. 3) Direct pitch With the direct pitch, you get straight to the point rather than beat around the bush. "Hey, I'll cut the BS and get right to it. I respect your time. I can get you five new clients per month from Facebook ads guaranteed, or you don't pay. We recently worked with Client Ascension on their ads, and they signed six or seven clients at 10k each as a result. Would you be open to a quick phone call to learn how we can help you do the same?" People are sick of the templated AI pitches...so it’s always worth testing an angle that gets right to the point - especially if you have a unique offer. 4) Case study If you have a strong track record delivering great results for your clients, leverage your case studies in your email. "Hey, love the work you do with Client Ascension. I recently helped ListKit generate 100 sales calls in 90 days with my organic content strategy, and I can help you do the same. Mind if I send over more information?" No need to overthink this part. If you have good client results, use them!

The quickest way to increase your booked call rate: Cold call repliers to your cold email. Cold email is a game of volume and speed. The most successful cold emailers are not only sending thousands of emails daily, but also replying to their prospects instantly. But how should you reply to prospects that show interest in your offer? Traditionally, you'd reply to the prospect by asking them when would they be available for a call or emailing them your Calendly link. However, many prospects go AFK and don't end up booking after you email them. So how do you avoid that from happening? @sdrwhisperer gave us an answer. In our recent interview with him, Dylan mentioned a more efficient way of booking people in for calls with cold email. Dylan suggests that instead of replying to your prospect through email, you pick up the phone and book them for a sales call. By using this method, Dylan books 40-60 sales calls per month for his agency. You can check out our full interview with Dylan to learn how to book more calls through cold outreach: piped.video/watch?v=K8a5HjLb…

Here’s a common mistake we’ve seen people make time and time again with cold email: Someone gets stuck in the “online marketing bubble”, their cold emails start to sound like everyone else’s, and their own personality slowly starts to get filtered out of their emails. Of course, you should cater your cold email messaging to the industry you’re reaching out to, but everyone appreciates personality. In fact, here’s another great way to proofread your copy: Ask yourself, "Would I say this to someone at a bar?" If you approached someone at a networking event and said "I'm very impressed by your achievements thus far at ListKit, keep up the great work!" They'd never want to speak to you again. Instead… "Hey I'm super impressed by what you've built with ListKit" Much better. Build your next lead list, write your next cold email campaign with this mindset, and see how it impacts your results!

Most people underestimate the power of simply asking questions with your cold emails. For example, someone in our coaching program Client Ascension asked me "How do I filter for people who have bad PR articles on Google?" And I replied…”Just ask them” E.g. "Hey do you have any bad press you want removed from Google?" It instantly filters prospects based on whether they have that pain point or not. An even better way to do this would be by using ListKit’s intent data: 1) Use the intent filters to find indications they could be interested in your offer 2) Further, qualify them by asking them directly in your cold email E.g. Find a software that helps companies find sales reps, and create a lead list of companies that searched for that software. In your cold email you can ask: “Saw you signed up to {X}, are you currently hiring sales reps?” It’s hyper-personalized AND it comes across as an organic question, so you’re very likely to get a response. Use Intent Data when you build your next lead list and use a qualifying question to get them interested right away!

The biggest benefit of cold email is that it’s the only marketing channel with an immediate feedback loop. If you run paid ads, no one is commenting on your paid ads with “no thanks” or “stop”… You just wind up with a $2,000 bill from Meta with nothing to show for it. If you tease a new offer to your personal network, their feedback is always going to be slightly biased. With cold email, you’re reaching out to strangers who have no pre-existing opinion on you or your business, and this makes the feedback reliable. Here’s how you can take advantage of this: 1) Use it to test new offers immediately Scrape a list, write some copy and set a campaign live within 2 hours of coming up with a new offer. You’ll get immediate validation on your offer. 7-figure business models can be birthed from cold email. On the other hand, bad ideas can be instantly disproved without wasting months of time and effort coming to that conclusion. 2) A/B test scripts You can find winning variations rapidly by always A/B testing. Once you find a winner don’t stop, continue to A/B test new variations. 3) Scale fast Once you identify a winning cold email angle, you can scale immediately. Simply add more ListKit leads to your campaigns and increase total volume with more domains!