🎟️ Work the Conference Before You Get There Conference season is here. Most founders land with a badge, a packed week and no plan, then fly home with a camera roll and nothing booked. The value is decided in the two weeks before you get on the plane. Here's how 👇

9/ TL;DR: Conferences reward preparation, not attendance. One outcome, a calendar booked before you land, small rooms over big stages, notes the same hour, and the promised follow-up inside 48 hours.

🔁 Pivot the Product, Not the Insight Most pivots fail because the team throws out everything, including the one thing they had learned that nobody else knew. The product is supposed to change. The insight is what you keep. Here's how 👇

9/ TL;DR: A good pivot keeps the hard-won insight and changes how you express it. Name what you know, change one variable, call your best users, set a kill date, and tell everyone early.