Magic Eden’s “great times whilst it lasted” era:
• Magic Eden Wallet — abandoned
• Bitcoin Marketplace — abandoned
• Runes — abandoned
• EVM Marketplaces — abandoned
• Account Wallets — abandoned
• Bitcoin + Runes APIs — abandoned
• “All assets on all chains” vision — abandoned
• Slingshot / universal balance vision — never delivered as promised
•
$TRUMP Wallet — announced as “Official,” promoted, then cancelled
• $1M
$TRUMP Wallet rewards campaign — gone with it
Then there’s
$ME:
• 4-year token emissions roadmap
• 50.9% of supply allocated to the community
• 225M
$ME reserved primarily for active-user rewards
• Rewards marketed as “built for the long term”
• Recurring 3–4 month reward seasons promoted
• Users required to stake
$ME to participate
• Longer lockups encouraged with higher reward multipliers
• Season reward allocations repeatedly changed/reworked
• Reward structure repeatedly changed
• Original seasonal
$ME emissions model ultimately abandoned
•
$ME utility repeatedly changed
• Governance vision never became what the community was sold
• Community programs funded, promoted, then deprioritized
• Stakers who locked based on that long-term model were left with an entirely different rewards system
• NFT builders/community spent years providing the content, liquidity, attention and culture that built Magic Eden
April 2025:
“Long-term, we’re super bullish on NFTs.” — Jack Lu
September 2026:
“Jpegs & NFTs is what it is.”
“Great times whilst it lasted…”
“Crypto is a casino now.”
Pivoting your company is fine.
Pretending the community didn’t spend years buying into your previous visions, locking tokens, building products, creating content and staying aligned while those visions were repeatedly changed or abandoned is the weird part.
People love to dance on
@MagicEden's grave whenever there is news about NFTs (lots of the same ppl asking for sponsorships in our DMs btw). Unfortunately, the NFT market is still niche & declining, SOL NFTs barely doing $200K a day in volume.
I’m happy to see new folks support SOL & proud of what we built at ME. But Jpegs & NFTs is what it is. Hard to say it but we all know it. Great times whilst it lasted...
On the other hand, I couldn’t be more glad we pivoted to
@DiceyHQ: ~$20M in deposits, $3M gross rev in August, only 3 months out of beta.
Crypto (or the whole world?) is a casino now & iGaming is growing a ton. Why continue hand to hand combat in a declining market “for the good old days” when there is a much bigger market outside of CT where we can serve players better and bring something different.
So thanks for all the thoughts & prayers, we’re doing fine. And if you want to bet, come play on
@DiceyHQ !