Here's how to steal your competitor's entire SEO keyword strategy: Plug their website into the tool Ahrefs. Go to "Organic keywords." Set "Intents" to "Non-branded." Now here's the part people miss. Stealing your competitor's keyword strategy doesn't do you much good if the keywords are too competitive for you to rank for. So, you need to add a few extra filters so you're only getting a list of low-competition keywords. Set "Lowest DR" to "Up to 39 in top 5." Set "KD" to "Up to 25." Now Ahrefs will only show you keywords your competitor rank for that have: 1. Low-authority sites ranking at the top 2. Pages ranking at the top that don't have many backlinks. In other words, Ahrefs will only show you the keywords you can probably rank in the top-5 spots for. Now, go through the list and start building out the best possible pages to rank for each keyword. Build some solid backlinks to each page as well, and you'll eventually outrank your competitors for those keywords and steal their organic traffic and revenue. It's that simple.