The source of truth for physical places.
Denver, CO
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We’re heading to Money20/20 USA in Las Vegas, October 26–29!
We’ll be meeting with teams using places data to build better FinTech products, reduce risk, and unlock new markets.
Heading there too? Let us know -- we’d love to set up a time to connect.
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The October 2025 product release is here! Here's what's new:
122k junk POIs removed from US Data in key categories 🎯
Nearly 600k new places globally 🌎
47 new brands across 43 countries 🎉
The entire release notes for this month here: docs.safegraph.com/changelog…
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🚀 New Product Spotlight: See how SafeGraph Places Data helps marketing & sales teams automate lead gen, power CRM integration, and optimize territories for predictable growth.
Read the blog: safegraph.com/blog/poi-data-…
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The July 2025 product release is here! Here's what's new:
Nearly 400k new places globally 🌎 🌏
Simplified spatial hierarchy for US and Canadian malls 🛍️
165 new brands across 60 countries 🎉
The entire release notes for this month here: docs.safegraph.com/changelog…
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🎉 We’re launching a monthly product spotlight series!
First up: how to filter POIs with precision using SafeGraph Category Tags + Amenity Data. Perfect for site selection, targeting, & AI search.
Read the latest blog: safegraph.com/blog/product-s…
#POIdata #locationintelligence #DaaS #AIsearch
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Here's what's new in our June 2025 release:
+9mm places globally 📈 🌎
Enhanced category_tags and amenity columns rolled out to retail POIs! 🛍️
New name_aliases column available for early testing and feedback 💥
The entire release notes for this month here: lnkd.in/eGetMrXj
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Here's what's new in our May 2025 release:
Major lift in US closed POI detection 🎯
Improved accuracy for select "sensitive" POI categories 🎒 ⛪
86 new brands across 10 countries 🎉
The entire release notes for this month here: lnkd.in/ewnwhayA
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Here's what's new in our April 2025 release:
More than half a million new places globally 🌎 🌏
Shopping malls in US and Canada get a makeover 🛍️
59 new brands across 15 countries 🎉
Read the entire release notes for this month here: lnkd.in/gPm8DGGn
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Here's what's new in our March 2025 release:
Major category_tags enhancements for eat/drink/accommodation Places 🍽️ 🍸 🏨
SEVEN new rich attributes for eat/drink/accommodation Places 🎉
+6.3 million Places and +9.9 million Places with Geometry 📈 🌎
Read the entire release notes for this month here:
docs.safegraph.com/changelog…
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Our latest update makes places data more precise and actionable with improved category tags and new amenity data. Now, businesses can better filter locations, enhance search relevance, and refine personalization with details like delivery options, accessibility, payment methods, and ownership demographics.
Learn more about the latest updates in our latest blog: safegraph.com/blog/improving…
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🏀 March Madness is right around the corner! We put together a map of all March Madness stadiums using SafeGraph POIs to highlight key tournament venues.
Recent enhancements to stadium category tags make it easier to accurately identify and analyze these venues, providing a clearer view of where the action is happening. Explore the map: safegraph.com/data-examples/…
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Here's what's new in our February 2025 release:
More than a million new US places 🇺🇸
Improved Geometry for major US airports and terminals ✈️
30 new US brands 🎉
Read the entire release notes for this month here: lnkd.in/eK346u7D
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Here's what's new in our January 2025 release:
New rich attribute! 💳
Sporting and Performance Art venues get a major makeover 🏈 🎤 🏀 💃 ⚽
82 new brands spanning 42 countries 🎉
Read the entire release notes for this month here: lnkd.in/eykkTT6X
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We're heading to NRF 2025: Retail's Big Show in NYC from January 12–14! If you're attending and want to see how places data is evolving the retail industry, let us know!
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We are super excited to be attending CES! @jbrichman will be in Las Vegas from Jan 7-8 ✈️. If you plan to be there and want to learn how SafeGraph's places data is shaping the future of these industries, let us know.
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Here's what's new in our December 2024 release:
More than a million new places in specific countries and categories 📈
Improved Geometry for US brands in select categories 🎯
104 new brands across 79 countries 🎉
View the entire release notes for this month here: lnkd.in/eyDCRd_5
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🌐 AI is driving a massive surge in data center investments. As demand for powerful infrastructure grows, data centers have become essential for supporting AI’s heavy workloads. Our latest blog dives into key investment areas, with examples like Nvidia’s AI-optimized chips and Microsoft’s data center expansions, plus insights using SafeGraph's places data. Read the blog: shorturl.at/xdqHS
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We're looking forward to connecting with PropTech and Real Estate leaders at the CREtech conference next week! Let us know if we'll see you there 🏢
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Here's what's new in our November 2024 release:
Revamped Category Model improves naics_code for millions of non-branded POIs 💥
Updated stock_exchange and stock_symbol for hundreds of publicly traded brands 📈 💸
Increased enclosed detection for indoor mall tenants 🏬 🛍
View the entire release notes for this month here: lnkd.in/e7prPQFi
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Check out our latest blog on how SafeGraph's places data seamlessly integrates into audience-building workflows, empowering adtech leaders to create more accurate and context-driven location-based audiences: lnkd.in/e-vBDWEC
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Here's what's new in our October 2024 release:
Concentrated sourcing efforts yield more than half a million new places globally 🌎
Narrow category improvements in Europe - a prequel to large scale improvements next month! 📈
35 new brands spanning 42 countries 🎉
View the entire release notes for this month here: lnkd.in/eEBWEYz3
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Here's what's new in our September 2024 release:
Improved categories in Europe 🌍
Targeted rich attribute fixes in the US 🎯
87 new brands across 145 countries 🎉
View the entire release notes for this month here: docs.safegraph.com/changelog…
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Explore our new guide to geocoding, highlighting the critical benefits of lat/long precision. This guide offers a comparison with top providers and explains how SafeGraph’s data is trusted worldwide for its accuracy and reliability. Read here: bit.ly/3WGhDXU
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Here's what's new in our August 2024 release:
Significant coverage gains in US and Western Europe 🌎
2 new rich attribute columns for malls available in the US and Canada 🛍
27 new brands across 91 countries 🎉
View the entire release notes for this month here: lnkd.in/eg7axXNj
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We’re looking forward to attending Esri User Conference in Las Vegas to connect with other geospatial experts in the industry. Let us know if you’ll be there and would like to meet!
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Here's what's new in our July 2024 release:
Concentrated sourcing efforts yield hundreds of thousands of new places globally 🌎 🌏
New booking_link column available for select restaurant POIs! 🗓
298 new brands spanning 52 countries 🎉
View the entire release notes for this month here: lnkd.in/eM7hBpeK
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Generating high-quality leads isn't just about finding potential customers; it requires a deep understanding of the market landscape. Read our latest blog to learn how POI data can boost revenue (and download a free dataset): lnkd.in/gYWsyFQP
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Getting the complete picture of a company's performance is tough, especially for businesses with a physical presence. Discover how POI data is vital for accurate market analysis and how a private equity firm used it to evaluate Starbucks & Dunkin' in Broward County, FL: shorturl.at/4PXVx
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We’re looking forward to attending ICSC in Las Vegas to connect with retail and real estate industry experts. Let us know if we'll see you there!
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Here's what's new in our May 2024 release:
Deduplication model update removes 325k duplicate records 💥
Significant lift in European places precision 🌍
High quality polygons for over 2,000 US colleges and universities! 👨🎓
View the entire release notes for this month here: lnkd.in/gQAQdQap
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📍 We'll be attending @CARTO's Spatial Data Science Conference in London on May 16. We'll be presenting alongside @MobstaNet about the role of geospatial data and advertising in a post cookie world. Let us know if we'll see you there!
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Here's what's new in our April 2024 release:
Refinements to key sources add hundreds of thousands of real POIs and remove hundreds of thousands of fake POIs 📈
Polygon source updates yield massive Geometry precision improvements in Spain 🇪🇸
+204 new brands across 67 countries 🎉
View the entire release notes for this month here: lnkd.in/ejKFMCfV
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Here's what's new in our March 2024 release:
+1,706,887 POIs globally 🌐
Polygon spring cleaning 🧼 ⭔
+102 new brands across 53 countries 🎊
View the entire release notes for this month here: lnkd.in/gPKJN8Qa
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Here's what's new in our February 2024 release:
+1,141,918 POIs globally 🌐
Continued focus on parent<>child spatial relationships in Geometry ⭔
+40 new brands across 28 countries 🎉
View the entire release notes for this month here: lnkd.in/ep3zPc2r
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We're looking forward to attending the Esri Federal GIS Conference in Washington, D.C. next month.Let us know if you'd like to meet up and learn how the government is using geospatial data to help solve complex issues across the country.
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We're ringing in the new year with several enhancements to our dataset, focusing on expanded coverage and improved accuracy.
View the full January release notes: lnkd.in/eBs2wuie
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We're looking forward to attending CES in Las Vegas next month! Reach out to @jbrichman if you'd like to meet up and discuss what places data can do for consumer technologies.
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SafeGraph is attending #SDSC23 in New York on October 19th! Join SafeGraph, along with other geospatial professionals from around the globe to learn about the latest trends and innovations in the industry. Let us know if we’ll see you there!
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The Top 25 Most Common Fast Food Brands in the USA have been revealed! 🍟🍔
🔍 Which one is your go-to for a quick and delicious meal?
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SafeGraph is attending #ICSC2023 in Las Vegas! 🎉 Join us next week, along with thousands of other retail and real estate experts and discover the power of geospatial data revolutionizing the retail industry. Let us know if we'll see you there!
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SafeGraph has been recognized by @Tracxn as one of the top companies in Data as a Service from across the globe in their "Emerging Startup Awards 2023". Thank you @Tracxn for the recognition! Learn more: tracxn.com/d/emerging-startu…
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We teamed up with the OpenStreetMap community in Turkey by opening our Turkey-based POI data to support rescue and recovery efforts following the recent earthquakes in the region. Learn more: bit.ly/3IJoKsQ
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Can confirm that Publix's looks like the right answer. In fact, our data indicates there are no Safeways in Florida
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Love this visual that @simongerman600 shared but wanted to see if it was true. We noticed a lot of similarities but also a lot of differences. What surprises you the most?
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