W Nike General Purpose Shoe x Tom Sachs Womens Sizes 6-15.5 ($120) EQL Raffle is live via better+ app (link in bio) Closes 9.29 @ 6 PM CST Available 9.30 @ 9 AM CST First Come, First Serve Online shopbetter.com & better+ app

better+ Astros "Orange Peel" Sizes 7-8 ($55) Available In-Store 9.27 @ 12 PM CST 4112 Washington Ave, Houston, TX 77007 Available Online 9.28 @ 9 AM CST First Come, First Serve shopbetter.com & better+ app (link in bio)

Nike Air Bakin High SP "Varsity Red" Men's Sizes 6-14 ($170) EQL Raffle is live via better+ app (link in bio) Closes 9.27 @ 6 PM CST Available 9.28 @ 9 AM CST First Come, First Serve Online shopbetter.com & better+ app

Jordan 1 Low Retro "Last Dance At The Garden" Men's Sizes 8-15 ($155) Available 9.26 @ 9 AM CST First Come, First Serve Online shopbetter.com & better+ app (link in bio) Download our app to join the better+ loyalty program! Earn points to unlock discounts on your next purchase!

Jordan 14 Retro x Mowalola "Burnt Red" Mens Sizes 5-15 ($255) EQL Raffle (Local Pick Up ONLY) - Enter in the better+ app (link in bio) Open until 9/24 @ 6 PM CST In-Store Launch BETTER LOCAL - YOU MUST Come in-store to sign up to our better local program tomorrow, 9/23 - A text will go out 9.24 to the number you sign up with - Read through the text you receive from us and follow all instructions - Winners will be sent an invoice for pick-up only - Signing up enters you into all future better local releases - You do not need to sign up if you’re already entered into better local!

Adidas Bad Bo 1.0 "Night Navy" Sizes 6.5-14 ($160) Adidas Bad Bo 1.1 "Chalk White" Sizes 4.5-14 ($120) EQL Raffle open now on better+ app (link in bio) Available 9.26 @ 9 AM CST First Come, First Serve Online adidas Originals x Bad Bunny introduce the next evolution of the BadBo franchise with a new BadBo 1.0 colorway and the debut of the BadBo 1.1. Rooted in premium craftsmanship and shaped by Benito's perspective, the release expands the franchise through new proportions, distinct design details, and fresh color stories inspired by Puerto Rico and moments of transition. Together, the two silhouettes reflect BadBo's evolving identity, offering new ways to express individuality while staying connected to the spirit of the original.

Nike Air Force 1 '01 "Light Army" Men's Sizes 8-14 ($130) Available via EQL Raffle  Closes 9/23 Enter via the better+ app (link in bio) First Come, First Serve Online 9.24 @ 9 AM CST shopbetter.com & better+ app (link in bio)

Nike AF1 Cracked Leather "White Black" Men's Sizes 6-14 ($140) Available on EQL Raffle until 9/21 Enter through the Better+ App (link in bio) Available First Come, First Serve Online  9/22 @ 9 AM CST shopbetter.com & better+ app (link in bio) Download our app to join the better+ loyalty program! Earn points to unlock discounts on your next purchase!

Supervsn Summer 26 Shop the California summer now on shopbetter.com & better+ app (link in bio)

Jordan 9 Retro OG "Space Jam" Men's Sizes 8-15 ($215) Available 9/19 @ 9 AM CST First Come, First Serve Online shopbetter.com & better+ app (link in bio) There was no arena big enough for MJ's ambition. He proved that greatness was never meant to stay in one place, stretching his impact across sport and culture. The AJ9 belongs to that boundary-breaking era. Its iconic black, white and red colorway is forever connected to a moment when MJ took his game beyond sport and onto the big screen. Now it returns for a generation still chasing the standard he set, forever exceeding expectations.

what’s some of the craziest sneaker special boxes or accessories you’ve ever seen? 💭

Kobe 8 Mambacurial Men's Sizes 8-15 ($200) Available via EQL raffle Open now until 9/18 @ 6 PM CST First Come, First Serve 9/19 @ 9 AM CST First Come, First Serve shopbetter.com & better+ app (link in bio) better+ Local If you want to join the better+ fam, come sign up in store for our local's program! this will allow you to have a easier chance at securing high heat launches! To join... - come in store and sign up to join the program - texts will go out allowing for locals to lock-in IF YOU ALREADY SIGNED UP TO THE PROGRAM YOU DO NOT NEED TO SIGN UP AGAIN!

Crocs x Lightning McQueen "Dinoco" Men's Sizes 8-13 ($75) Available 9/16 @ 9 AM CST First Come, First Serve Online shopbetter.com & better+ app (link in bio)

Nike Air Foamposite Pro "Army Camo" Men's Sizes 8-15 ($260) Available 9/18 @ 9 AM CST First Come, First Serve Online shopbetter.com & better+ app (link in bio) Download our app to join the better+ loyalty program! Earn points to unlock discounts on your next purchase!

W Jordan 6 Retro Low "Metamorphosis" Women's Sizes 6-13.5 ($205) Available 9/16 @ 9 AM CST First Come, First Serve Online shopbetter.com & better+ app (link in bio)

Shop the Nike Air Max 95 "Greedy" f.mtr.cool/12t7v4o0mz

Jordan 12 Retro "Bucks" Men's Sizes 8-15 ($215) GS Sizes 4.5-7Y ($155) Inspired by early-2000s player exclusives, this Summit White and Gorge Green edition of the AJ12 comes clad in luxe leather and bold colors, drawn from hoops icons of the era. MJ's game-winning look from '96 is the return of Tinker Hatfield's legendary design—the first to bring Air Zoom cushioning to Jordan's signature line. The sunrise-inspired stitch lines hook back to the buzzer-beating original. Available 9.12 @ 9 AM CST First Come, First Serve Online shopbetter.com & better+ app (link in bio) Download our app to join the better+ loyalty program! Earn points to unlock discounts on your next purchase!

Better+ x TXFitteds Drop is available now! f.mtr.cool/v0k22mi6u5

Nike Zoom Huarache 2K4 "Penny Hardaway" Men's Sizes 8-14 ($200) It's 2004, and Penny Hardaway takes the courts under the bright lights in NYC in custom Huaraches complete with his 1 Cent logo. Today, that court and its fans still deliver unmatched energy every game. This retro is reemerging from the vault after a decade, clad in defiant Varsity Royal and Safety Orange. Air Zoom cushioning helps provide a quick-off-the-ground sensation, whether you're playing a game of pickup or breaking a 53-year streak to win the finals. Available 9.10 @ 9 AM CST First come, First Serve Online shopbetter.com & better+ app (link in bio) Download our app to join the better+ loyalty program! Earn points to unlock discounts on your next purchase!

Jordan 7 Retro "Tennis Day" Men's Sizes 8-15 ($215) Available 9.9 @ 9 AM CST First come, First Serve Online shopbetter.com & better+ app (link in bio) Download our app to join the better+ loyalty program! Earn points to unlock discounts on your next purchase!