POWER TO THE CULTURE | Inquiries & Submissions 📬: theuppermgt@gmail.com

Nigeria, Africa, Worldwide.
POWER TO THE CULTURE. 🩷 This new era is about informing, connecting, and carrying Upper as a home for culture, a place to return to when you need to remember where you’re from in order to move forward. A place rooted in pride, in knowledge, in the stories of the continent. Welcome to our new era. Welcome home.
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What makes people fans is less about the music and more about the story. Bkay Eastgaad talks about the importance of storytelling in Music.
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NO11 📸🔥
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POV : You woke up in 2021 ✨
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Antony Ebuka Victor [Victony] - Cough Syrub [with BNXN] (2025) 2026 Headies Songwriter of the year Nominee 🏆
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What were you doing at 19? ⬇️
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👸: Osagie Osarenkhoe •Director Of A&R/Operations, ONErpm (Africa) •Founder, The Zone Talent Agency •Founder, The Basement Gig •Talent manager, Music Business Executive •Operations Manager at EME (2009-2014) •Manager talent such as: Wizkid, Timaya, Skales •Worked with artists such as: -Zlatan -Asake -Bella Shmurda -Ajebo Hustlers -Goodgirl LA -Banky W -Chike -Kemuel -Mohbad
One music executive that impacted the sound but isn’t appreciated enough? 🤔
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Mannywellz - Magic (2023)
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• @Raldmusic releases new 5-track EP “Power By Pain” 🚨 One body of work you need to have on rotation.🎧
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Afrobeats x Football culture 🤝⚽️
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Adekunle Gold for Man Utd “LFSTLR” collection (2023)
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Burna Boy set to become the first African artist to perform live at Apple Music’s newly opened Hall in London on October 29th. 🚨
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👥: UG VS ALTE #TUE10vs10 Vote below. ⬇️🧵
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ROUND 9 🚨
72% Artsalghul (UG)
28% Tomi Thomas (ALTE)
98 votes • 2 hours
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ROUND 10 🚨
45% Junzy (UG)
55% Wani (ALTE)
77 votes • 2 hours
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