Robert Cialdini Endowed Professor of Social Influence at Arizona State University, Associate Professor Papers available at: ssrn.com/author=1871056

Chicago, IL
🚨 It's finally out! 🚨 This is the big one. 100 cultures, 12,000 people, 108 researchers. Why people (and our most-used surveys) get collectivism wrong and how to fix it. Join me for a fun thread! 🧵 @NatureHumBehav nature.com/articles/s41562-0…
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I had fun talking about what people get wrong about collectivism (and how to fix it). 👏
📊 New research by @ThomasTalhelm @ASU challenges conventional measures of #collectivism. In conversation with @SVMullins @BlueSky_Edu, Talhelm explains why the findings have implications for business schools, managers and international teams. bit.ly/4AyMkS7
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Neat insight! A student from Ghana sent me this reflection on how he sees responsibilism (not warm fuzzies!) in everyday life in Ghana. Thanks to Joseph Appiah👏 nature.com/articles/s41562-0…
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One theory of dreaming is that it helps people emotionally process difficult events. So researchers tested it with a tense event in the US--the 2024 presidential election. Turns out people who dreamed about the election ended up feeling worse! journals.plos.org/plosone/ar… @PLOSONE
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Although Republicans were in the opposite direction--people who dreamt about the election ended up feeling more positive on election day.
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🚨 It's finally out! 🚨 This is the big one. 100 cultures, 12,000 people, 108 researchers. Why people (and our most-used surveys) get collectivism wrong and how to fix it. Join me for a fun thread! 🧵 @NatureHumBehav nature.com/articles/s41562-0…
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The post only let me tag and thank a few people, so I want to thank all the 108 people who helped in this monumental effort. It was so much work! I could not have done it alone. 🙌 @Chops310 @LizGilbertHere
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Thanks to @milla_titova for helping collect data too! 😃
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Responsibilism shows higher criterion validity than the top 5 most-used scales--correlations like living with extended family, kinship systems, and LOWER rates of donating blood to strangers or returning lost wallets to strangers. (The relationship is key!)
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I sourced these markers from the great work of @JF_Schulz @JoHenrich -- their paper on the church and family. 👏 Thank you!
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It's not just regions! People from working class backgrounds in the US tend to score higher on responsibilism.
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When I look at this graph, I think of @jimcoan's hand-holding study with middle class versus more diverse community samples at UVa. He knows this stuff! 🙌
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Or maybe it's because Americans answering surveys are comparing themselves to other Americans, so they think, "Well actually, I'm more collectivistic than they are." psycnet.apa.org/record/2002-…
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Great paper by @StevenHeine4. He was onto this problem before I knew what I was doing in this field! 👏
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Twenty years ago, I was a bright-eyed research assistant at the University of Michigan. The senior cultural psychologists taught me an open secret: collectivism scales "don't work." So don't use them.
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Many thanks to my wonderful mentors at Michigan: Yuri Miyamoto, @ShinobuKitayama @aanobs 👏
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