AM Tripoli by CAST in use for the Alemagna rebrand by Ey Studio
Alemagna's history runs through everyday postwar Italian life: the first pastry shop on Piazza del Duomo in Milan, the panettone that became a Christmas staple, Autogrill counters on the new motorways, and the Charms candies and ice creams of countless childhoods. For its rebrand of the historic Milanese confectioner, Ey Studio drew on the atmosphere of that specific moment in Italian design, translating it into packaging built for today, as reported by
the-brandidentity.com.
AM Tripoli fits the brief well: it's part of CAST's Alfabeti Modernisti collection, a set of revivals drawn from Italian modernist wood and metal typefaces of the 1930s and '40s.
Images: Ey Studio, via Fonts in Use
👉 License AM Tripoli at
typenetwork.com