So much this. Most high intensity tech bros and VCs don’t realise that the average Joe or Satish books maybe 1-2 flights / trips a year and buys 1 high value capital purchase.
Both are occasions, they discuss with family / friends , keep tabs open for weeks and enjoy checking in to confirm their flight.
The regular person , just doesn’t need an agent that can do 300 different tasks. They will go to brands and destinations they already highly value or trust to make their experience a bit more relevant/ easier.
I think Silicon Valley is making a fundamental mistake with personal agents… optimizing entirely for the outcome and forgetting that, for a lot of things, the process is a very core part of experience.
Travel is the obvious example. People will almost always never want “book me a trip.” They want to browse, compare, daydream, change their mind, send options to friends, and eventually book.
And the average person probably has far fewer recurring tasks worth delegating than the AI industry seems to think.
That’s why personal agents feel more like a feature that gets absorbed into existing products than a standalone category.