AI search gets your brand considered. Creators earn the trust that moves people to act. @jeffreyZOG shares 10 ways to build a business that is easier to find, trust and choose, from answering real customer questions to partnering with the right creators. entrepreneur.com/building-a-…

Who’s winning AI search in #HealthAndWellness? Download Avenue Z’s 2026 AIVx Reports to see how AI visibility is shifting across Multivitamins, Greens & Gut, Hydration, Protein & Performance, and GLP-1 & Peptides ➡️ avenuez.com/health-wellness-…

Who’s winning AI search in #fintech? Download Avenue Z’s 2026 AIVx Reports to see which brands are pulling ahead across Digital Banks, Payments, Digital Assets, WealthTech, and Alts ➡️ avenuez.com/aivx-ai-visibili…

Our Founder and CEO, @jeffreyZOG, will be bringing his perspective to the judging panel for TechRound’s US50 2026! Applications are now open: techround.co.uk/united-state…

Whitney Hart @avenuez_network at Oasis Summit. The way we find answers is evolving fast! 🚀 Billions now turn to ChatGPT, Google AI, and more for instant info—leaving traditional search behind. AI search is reshaping discovery. Are you ready? 🔍🤖 #AIRevolution #FutureOfSearch

Honored to feature @avenuez_network's Whitney Hart at Software Oasis Summit. AI search? It may bring fewer visitors, but quality conversions are game-changing—14.2% vs. 2.8%! 💡 CEOs & CFOs, this is the ROI shift you can’t ignore. 🚀 #AISearch #MarketingInnovation #BusinessGrowth

Avenue Z is now a @Shopify Platinum Partner! 🙌 Top 1% globally and one of a few in the US with full-funnel capabilities across build, media, and AI-driven growth. Most brands are still stitching this together. We don’t. Read more ⬇️ avenuez.com/press-release/av…

The cat's out of the bag: IG/FB is rolling out its TikTok Shop clone. Yesterday @mosseri announced it, albeit a bit premature since Meta doesn't even have documentation on how to activate or nuances of the program. Here's what we do know👇 - Creators can add up to 30 products in one Reel - Checkout will NOT be on IG/FB (links will lead to brand's own checkout... aka not like TTS) --- this will make tracking/attribution imperfect but will benefit brands (not creators) - Aff links supported as long as the URL points to a product in a catalog - Brands will be able to scale organic affiliate-tagged content via IG boost or Ads manager at some point this month - Creators will be able to find new affiliate opportunities with Amazon & Shopee directly in IG with additional tools and features coming soon. What we do not know: - if brands can create evergreen "open collabs" directly in Meta like TTS - if Meta will act as middle man for commission payments in any capacity or if it's just enabling affiliate transactions This is a MASSIVE opportunity for brands... especially those who have a headstart on TikTok Shop... very easy to activate your TTS affiliates as IG affiliates to now scale your ".com" growth. Huge win for Meta & Shopify. This will enable significant ad spend & revenue scale. 👀 STAY TUNED FOR MORE UPDATES FROM ME ON THIS Marketing is simply a game of systems. Very fortunate we've been building & optimizing this exact system for the past 4 years through TikTok Shop. If you're a brand that sees the value of investing in your own affiliate/creator community, reach out.

Big news: @avenuez_network just hit Shopify Platinum Partner status. The highest tier attainable. And one of only 5 agencies in the US to hold it with true full-funnel capability under one roof: paid media, design & dev, CRO, and lifecycle marketing. This is what happens when the right team executes at the highest level, day in and day out. Grateful for every client who's trusted us with their growth. You make this possible.

Not enough noise being made about what this Shopify <> ChatGPT Shopping launch means for brands. This is game-changing bc historically, when ChatGPT mentioned brands, it RARELY (<5% of the time) linked back to the brand's website. Aka it was unattributable. Now? ChatGPT embeds the shoppable tile with link direct to the brand's website/PDP nearly every time and is purchasable directly within the ChatGPT app. Aka now it IS attributable. Here's what I'm noticing so far: - Mobile sessions: ChatGPT referral opens up in-app browser; but no UTM referral params present... so sessions will get registered but may not be attributed to ChatGPT (still potentially a blind spot for brands but I imagine ChatGPT will update this to take credit for its referrals...for now its prob bucketed under "direct traffic") - Desktop sessions: ChatGPT referral links to brand's site opens up new tab in browser to complete purchase (UTM referral params are PRESENT) and will be attributed to ChatGPT Now that users can click and immediately purchase from ChatGPT without having to copy and paste brand names in Google to find their website, ChatGPT is one step closer to being an attributable performance channel. Google Spend (Brand & Non-Brand) is now THREATENED! AEO is now more important than ever for ecom brands. DON'T SLEEP!

Just read the Kantar mobile gaming report. What surprised me most: the audience. AppLovin has been rumored to skew to an "older female" audience. In reality, the survey revealed: - 52/48 split Female:Male - 47% of users are < 35 years old Yes, the survey was only 2500 ppl deep, but representative enough to draw conclusions. Other interesting findings: - 70% make most household purchase decisions (vs only 60% in gen pop) - 71% say ads in mobile games are positive experience (I guess they aren't scammy ads after all 🤔) - 38% purchased a product w/in 3 months of seeing a mobile game ad. 71% of them purchased same day - 71% shop online weekly, 77% spend $100+/mo online Overall, mobile gaming audience apparently has higher spending power/autonomy, are more educated, and more employed than the general population. Gamers are fairly representative of the US adult population, not just a niche audience as some previously thought. The mobile gaming saga continues!

Just spent 10 hours straight at KeyBank’s Emerging Technology Summit with institutional investors in big tech. The #1 obsession? Agentic Commerce. The biggest DTC shopping shift in history. My POV and what's on everyone's mind 👇

“This acquisition makes us a complete growth engine in ecommerce.” — @jeffreyZOG We’ve acquired Varfaj, a premier @Shopify Plus design and technology partner. @varfajpartners Founder and CEO David Conforti joins Avenue Z as Chief Growth Officer as we unify ecommerce development, performance media, and AI optimization. Commerce is shifting to agent-led buying. We’re building for it. Read more: avenuez.com/press-release/av…