We help businesses discover the humans in their data so they can acquire customers, understand the customer journey, launch initiatives, and increase revenue.
Pittsburgh, PA
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"Since its inception, BlastPoint keeps raising the bar to deliver an AI platform that transforms customer data into meaningful insights that drive actions and deliver tangible business results.” - Alison Alvarez.
Read more about this exciting milestone🚀: hubs.li/Q02bfm3n0
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Which of your customers are spending 10%+ of their income on their energy bill? If it would take more than a day to answer, join us Sept 1 for a free NEUAC webinar on energy burden segmentation. 12pm ET. hubs.li/Q04w-9rf0
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Fayetteville PWC mapped energy burden by customer before arrears spiked. Sept 17, along with BlastPoint, Janelle Rockett walks through what they built. Free NEUAC webinar, 12pm ET. hubs.li/Q04w-9lQ0
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Twenty-five years ago today.
We remember the lives lost on September 11, 2001, and honor the families, friends, colleagues, and communities who continue to carry their memory.
Today, we pause to reflect, remember, and hold space for all those whose lives were forever changed.
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CUToday running banking data isn't an accident. 48% of U.S. banks have worse credit quality than a year ago, and credit unions competing with those banks for members and loans have a real reason to pay attention to that number.
hubs.li/Q04w-33T0
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25M+ utility customers are Most Exposed for affordability pressure. Two-thirds of those utilities charge at or below the national average rate. The problem isn't pricing. See what one utility built. Free NEUAC webinar, Sept 17, 12pm ET. hubs.li/Q04w-92V0
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"Can't we just wrap a general AI API and skip the infrastructure?"
No.
Access to an engine is not the same as owning the vehicle, the road, and the maintenance program.
Our VP of Engineering gives the honest math on Tuesday, Sept. 8 at 1:00 PM ET: hubs.li/Q04vGKtw0
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Commissions are asking utilities to show, by segment, how a proposed increase lands on low-income customers. Most are not ready.
Our rate case webinar on how to get ready is tomorrow, 1pm ET.
Can't make it live? Register and we'll send the recording: hubs.li/Q04tsKyX0
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From Pittsburgh's rivers to Chicago's.
Seth Koller, Jordan Gehlmann, and Alison Alvarez are at J.D. Power's #UtilityClientConference Sept. 2-3. Ask them how BlastPoint helps utilities use customer data for affordability and engagement.
Request a meeting: hubs.li/Q04tMBMJ0
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What happens when marketing calls an account holder a cross-sell candidate and collections calls them a risk? We estimate that gap costs a mid-size financial institution about $975K a quarter.
CU Today featured our take, and we go deeper on Sept. 8: hubs.li/Q04tVn5C0
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An #AI model your #CreditUnion team can't explain may be a model you can't deploy.
Our guide lists what an NCUA examiner asks about a predictive model. Build, and you write the answers yourself. Buy, and you should be handed them.
Sign up for the PDF: hubs.ly/Q04tMQKQ0
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Rates have risen before. This time food and rent rose first, leaving less room to absorb the increase.
BlastPoint’s Co-Founder and CEO, Alison Alvarez, breaks down why the current cycle lands harder than the last.
Find where your #Utility stands here: hubs.li/Q04txLt10
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Marketing flags someone as a cross-sell. Collections flags the same person as a delinquency risk. The CEO doesn't know either exists.
That's an organizational problem, not a data one.
Our leadership #webinar works through it Tuesday, Sept. 8 at 1 PM ET: hubs.li/Q04tJkTj0
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A bank is judged the share of revenue it spends on overhead. The industry number is 55%, but it is weighted by dollars, so the 154 largest banks set it.
There are 4,332 banks, and their ratio runs at 63%.
Find your true Q1 2026 data here: hubs.li/Q04s-xtG0
#Banking
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The bill impact model your commission wants and the segmentation your assistance programs need are the same build.
One Northeast IOU got 3x LMI program engagement out of theirs (BlastPoint, 2026).
We walk through it on August 27 at 1pm ET: hubs.li/Q04t4x9p0
#Utilities
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A CFO said he grew deposits 3% last year and felt fine.
His peer group grew 5%. (2026 NCUA call reports) He was losing ground and didn't know it.
Absolute numbers feel good. Peer-adjusted ones tell the truth.
Get the whole view in our on-demand webinar: hubs.li/Q04t3-GW0
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Over 25 million U.S. residential customers are served by a utility in the riskiest 20% for a rate hike. 59% of those utilities charge at or below the average rate (PressurePoint, 2026).
It is the customer mix, not the rate.
Learn more. Aug. 27, 1pm ET:
hubs.li/Q04sQrbR0
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Our Director of Product gives a full hour to something most people settle in two minutes.
Get to know Brad Engel, and why that hour is never wasted.
#EmployeeSpotlight #BlastPoint #ProductManagement
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One financial institution spent $60 per new account while the industry benchmark is ~$300.
Their first-year revenue was 25x acquisition cost.
Same budget. Shorter mailing list, chosen by segmentation.
Matt Reger breaks it down in our on-demand webinar:
hubs.li/Q04sqgx40
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59% of electric customers can't recall hearing from their utility at all. Brand appeal is down to 690, and one outage costs 57 points. (J.D. Power, 2026)
Volume has a ceiling. Knowing the household on the other end is what moves it.
hubs.li/Q04spWlM0
#Utilities
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What would you cut in your first 30 days as a credit union CMO?
Tomer Borenstein didn't hesitate: the generic mailers.
One partner swapped spray and pray for real targeting. CAC fell 80% below market.
Intelligence for #CreditUnions:
hubs.li/Q04qzcG40
#CUQuestions
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