GameSquare is partnering with
@ChartisGames to bring better measurement to brand activations across UGC gaming.
The partnership combines Chartis’ Fortnite Creative and UEFN capabilities with GameSquare’s Hatchet data platform, helping brands connect what happens inside gaming experiences with creator activity, streaming viewership and social conversation.
Together, we’ll help brands better understand:
• How gaming activations perform after launch
• Which creators and channels drive engagement
• How brand conversation and reach change
• What emerging trends can inform future campaigns
It’s another step toward giving brands a more complete view of how gaming, creators and culture connect.
Read the full announcement:
hubs.ly/Q04y1Lf-0