A 10-year, $1B Agreement for Roundtable.
Two dozen publishing brands and nearly 100 million monthly consumers are set to move onto Roundtable's MediaOS. Today we announced a 10-year, $1 billion agreement with
Paradium.AI (NYSE: PAAI), formerly The Arena Group, covering brands including TheStreet, Parade, Men's Journal, Athlon Sports, Autoblog and Powder.
Professional media has spent two decades handing its economics, data and audiences to platforms it doesn't control. The model
@RTB_io has built runs the other way, taking on publishing, ad operations, syndication, hosting and DeFi payments, while publishers keep full ownership of their brands, domains, IP, journalism and audiences.
From the finance seat, I've seen how much of a publisher's revenue is absorbed by infrastructure and intermediaries before it reaches the newsroom. This agreement consolidates that cost onto one platform and keeps the upside with the people producing the work.
It also reunites
@pauledmondson with
@JamesCHeckman and Bill Sornsin.
Grateful to build alongside this fantastic set of people
@eyal Hertzog, Walton Comer,
@__MikeAlexander, Will Heckman,
@jacksonhinkle,
@csmith,
@alpGasimov,
@mehabspeaks, Liz Larson, Trent Pool,
@caseycraig_, Lior Cohen Avioz, Or Bachar, Zack Kirscher, George Oliva, Steven Fletcher, and partners Mike Fisher,
@ScottSalomonNFL,
@Sam_Phalen, Brad Call,
@BradMSchultz,
@brendangulick22 and
@massey_evan. And let me say, welcome to the
@paradiumai team.
Not to forget the
@BlockchainFF team Mansoor Madhavji,
@AhanRajgor, Hossam Hamdy,
@niravbakshi1,
@ernesttan.
Full story -
thestreet.com/crypto/marketsā¦