According to recent insights from HFS Research 60% of enterprises report that their most advanced agents are still just handling basic rules based tasks. We are still stuck in a world of suggestions.
True agency requires the full loop:
Understand your context
Decide what you need
Find the right solution
Complete the action & deliver results
Yes, even down to buying that supplement or booking that service
We are starting to see this shift happen in specialized spaces. For example, platforms like
@sleepagotchi are already connecting the dots pulling biometric data from Apple Watch Oura WHOOP and more to give personalized sleep coaching.