Premium brand identity for Polished Snow

Always finding my work while scrolling Pinterest lol

Minimalistic brand shot

Life's been pretty crazy these days with work lol Finished a brand identity for a YC backed company in 3 days About to wrap up some other projects in a day or two Using claude to create motion design - will post soon

No BS brand guidelines

A lot of founders like to say design doesn't matter If the product works, customers will come. And to an extent, they're right. Function comes first But past that point, when you want people to trust you, design is one of the cheapest ways to get there You could run all the ads in the world. But if your ad and landing page looks different, people will trust you less The person clicks on your ad expecting your site to look similar but, lands on something that feels different That tiny bit of doubt is where conversions drop subconsciously. But you paid for that click anyway A solid brand identity fixes this. It makes your ad, your site, and everything else feel like the same place So the trust you build in one spot carries into the next, instead of resetting every time. That's the real value of design, it makes your company look good and be consistent across all touchpoints to build trust Most founders know this, but they pretend it does not matter lol