A lot is happening in sneaker news right now, so we’re staying in our lane. (Hard pass on the latest Chuck Taylor campaign drama.)
Decathlon put a K on its Kiprun running shoe. New Balance saw an N. Now the two companies are facing off in federal court. New Balance has owned that N since the ’70s. At this point, it’s more than a logo. It is the brand. And when a mark carries that much recognition, anything that starts to look familiar can get complicated fast.
A useful reminder that the line between “inspired by” and “too close” gets a lot blurrier once lawyers enter the chat. Where do you draw the line? Drop your take below.
#Dribbble #Branding #LogoDesign #BrandIdentity #DesignNews #SneakerDesign