pay attention to what whop is doing right now because it's the fastest growth i've ever watched from inside a company
- $56M in annual revenue at the end of 2024
- $142M annualised by october 2025, up 255%
- $2.67B processed lifetime by february
- volume still growing about 25% a month
- $100M valuation in 2023, $1.6B in february
- tether put in $200M of that in one round
- 110,000+ new sellers joined in 2025
- 143,000+ products launched last year
- sellers on the platform earn about $3B a year
- cut its 30% marketplace fee to 0% in may 2025
- launched a finance arm in march
- tap to pay for physical shops in july
- alipay and wechat for chinese buyers this month
- tether's money is for expanding outside the US
- over $10M paid out to partners who bring businesses in
- hired a growth team this year just for those partners
one thing to keep in mind...
whop's sales team can't reach every business that belongs on it
the partner program is how they fill that gap. 30% of the fee on everything a business processes, paid to whoever brought it in
i've been in it two years. the businesses i moved have processed over $20M on the platform
every bullet above is a new set of businesses whop's own team won't get to first
the program's open, and i started it with a personal gmail