The CDP that powers your marketing. That's us. Nice to meet you! š
Boston, MA
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The small, but mightiest group of shoppers? Repeat buyers represent less than 3% of shoppers, and drive 65% of your revenue. Visit Zaiusā Benchmark page to learn more. bit.ly/3sjBAD6
#benchmark #benchmarking #customerlifecyclebenchmark #clb #ecommerce
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Email frequency peaked in 2020ā¦at peak, customers received, on average, 9.3 emails per month during Q4. Visit Zaiusā Benchmark page to learn more. bit.ly/3sjBAD6
#benchmark #benchmarking #customerlifecyclebenchmark #clb #ecommerce
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Between Q2 and Q4 2020, customer value expanded 22%, as the COVID-cohort assimilated into digital. Visit Zaiusā Benchmark page to learn more. bit.ly/3sjBAD6
#benchmark #benchmarking #customerlifecyclebenchmark #clb #ecommerce
How active are YOUR customers? On average, 35% of customers are opening emails and 8.2% are clicking each month. Visit Zaiusā Benchmark page to learn more. bit.ly/3sjBAD6
#benchmark #benchmarking #customerlifecyclebenchmark #clb #ecommerce
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How important is ātimingā relevance? Behavioral Campaigns are 8x as productive as promotional messages. Visit Zaiusā Benchmark page to learn more. bit.ly/3sjBAD6
#benchmark #benchmarking #customerlifecyclebenchmark #clb #ecommerce
While we all may still be discouraged from holding large gatherings during the rollout of the #COVID19Vaccine, you may want to tone down the #Easter feast this year and opt for a simpler alternative. Click below for a mind-blowing idea. bit.ly/3lUz2tg
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An Active Customer ā someone who visits or engages with your marketing channels ā is worth $46.40. Visit Zaiusā Benchmark page to learn more. bit.ly/3sjBAD6
#benchmark #benchmarking #customerlifecyclebenchmark #clb #ecommerce
Zaius retweeted
@Optimizely / @episerver acquired @getzaius. Learn how the best-in-class customer data platform strengthens Optimizely's leadership position in the market and unlocks organizations' digital potential.
#digital #customerexperience #marketing
adagetechnologies.com/optimiā¦
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For #WomensHistoryMonth and part two of celebrating #InternationalWomensDay, the Empowered Marketer talked to @evaposner, president of @evincocampaigns. Click below for more. bit.ly/3vQoTT1
#democraticcampaigns #womeninbusiness #femaleleaders #womenleadersinbusiness
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We are pleased to announce that weāve been acquired by @Optimizely! Our CDP technology will bring the context of the customer to the creation & optimization processes of digital experiences at Optimizely.
We are so excited for the future!
Learn more: bit.ly/3f5alsG
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In 2020, behavioral campaigns accounted for only 6% of email volume, but an astounding 37% of all revenue. Visit Zaiusā Benchmark page to learn more. bit.ly/3sjBAD6
#benchmark #benchmarking #customerlifecyclebenchmark #clb #ecommerce
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Happy #StPatricksDay everyone! The #greenbeer will be flowing today, but not in the way that you think. Find out more about what one of @AnheuserBusch's brands is doing to make the brewing process more sustainable. bit.ly/3vxqFbr
#sustainablebrewing #goinggreen
First-time buyer revenue grew 51% in 2020. Visit Zaiusā Benchmark page to learn more. bit.ly/3sjBAD6
#benchmark #benchmarking #customerlifecyclebenchmark #clb #ecommerce
Oracle NetSuite announced āEOLā status for its Bronto #emailmarketingsoftware. Now brands and retailers can take the next step in understanding their customers beyond email with a #cdp. Learn more here: bit.ly/3qxyfPI
#esp #emailmarketing #ecommerce #digitalmarketing
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Anonymous shoppers who make repeat visits accounted for 11% of shoppers in 2020, though consumed 33% of all product pageviews. Learn more in the third edition of our Benchmark blog series here: bit.ly/2N2Lrym
#anonymousshoppers #repeatcustomers #ecommerce #benchmark
Last chance! Join Zaiusā 2021 Customer Lifecycle Benchmark Webinar, happening TOMORROW, March 9th at 1:00 p.m. EST. Register here: bit.ly/3uwAplM
#customerlifecycle #customerlifecyclebenchmark #benchmark #benchmarking
The Empowered Marketer is back! We're kicking off a new season by celebrating #InternationalWomensDay and talking to @DanaDisrupts, CEO and Founder of @CHIP_pros, to discuss how sheās making breakthroughs for the #BIPOC community in the financial space. bit.ly/3ejmfPf
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The one-year anniversary of the #COVID19 lockdown is near. Many are surrendering to a new normal, and if youāre a business owner, itās important to know how to gain your customersā trust so they feel safe. Click below to see how. bit.ly/30gM1M0
#covid19 #newnormal
ICYMI: One week until Zaiusā 2021 Customer Lifecycle Benchmark Webinar, happening Tuesday, March 9th at 1:00 p.m. EST. Donāt miss out, register here: bit.ly/3uwAplM
#customerlifecycle #customerlifecyclebenchmark #benchmark #benchmarking
Our latest blog is part two in our #customerlifecyclebenchmark series: calculating your customer-centric growth. Click below to see the full proof formula. bit.ly/30433wv
#customerlifecycle #benchmark #benchmarking #activecustomergrowth #customergrowth
