AI search strategy is moving fast. But for many marketing teams, the operating model hasn’t caught up.
Our latest blog breaks down a practical framework for sequencing GEO efforts:
→ Crawl: Show up accurately
→ Walk: Grow and measure visibility
→ Run: Connect AI search to business outcomes
Read the full guide → jasper.ai/blog/crawl-walk-ru…
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We're headed to @HumanXCo Amsterdam 🇳🇱
Tomorrow, our CEO Timothy Young is joining leaders from @flodeskinc, Silverside AI, and Marketing in the Madness Podcast to talk about what helps brands stand out when everyone has access to the same AI models: human taste, judgment, and craft.
📍 The Cube
🕥 10:45–11:05
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AI search is becoming a new front door to your brand. Do you know what people are seeing?
Jasper’s free GEO Diagnostic shows you in minutes. GEO Hub and GEO Agent help turn those insights into an always-on system for improving GEO performance.
Run your own diagnostic → jasper.ai/blog/jasper-diagno…
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9 in 10 CMOs say generative AI is reshaping how people discover and evaluate brands. To take advantage, teams are building systems to meet consumers directly in AI search.
Our own Tom Newton sat down with @BCG X to talk through how more teams can win at AI search. A few takeaways:
→ Why AI search visibility should be a core metric
→ How to move GEO from monitoring to action
→ The future of GEO and agentic commerce
Read the full recap → jasper.ai/blog/agents-for-ai…
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Our Finance, Data, and Ops teams recently took H2 planning on the road to Chicago. They used the time in-person to tackle shared priorities, and got to know the city through a scavenger hunt downtown!
Luckily, we got to live vicariously through their pictures. 📸
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More GEO work is moving to agents, and for good reason. There's opportunity to cover more ground across pages, products, markets, and every AI engine shaping how you show up.
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Agents can analyze results, rank opportunities, draft and refresh, and run workflows on a schedule, while people set priorities, validate sensitive claims, pressure-test positioning, and approve anything public-facing.
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Our new playbook shows you how to build the operating model behind that. It covers who owns AI search performance, how a visibility signal turns into governed work, and how to prove the business is moving forward.
Build your GEO operating model → jasper.ai/white-paper/geo-op…
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When product facts live in five different places, the same thing ends up with two different descriptions, and customers are the ones who catch it.
Our latest release fixes that:
→ Product IQ gives you one governed catalog, so your product is always described the same way.
→ Jasper is now in the Claude Connector Marketplace, pulling your brand voice, style guide, and products into your conversations automatically.
→ GEO Agent now reads Google Search Console data to prioritize what to fix first.
Those are just the big ones. Read the full update for everything → jasper.ai/blog/august-2026-p…
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A Jira ticket says "In Review," but half the time the actual draft is buried in a doc or a thread somewhere else.
Jasper + @Jira fixes that. Export finished content straight from Canvas or Grid onto the issue, with a link back to the live doc.
See how it works → jasper.ai/blog/jasper-jira?u…
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What does it actually take to win in AI search?
Jasper CMO Tom Newton sat down last week with @BCG X’s Raakhi Agrawal and Robert Derow to break down the AEO/GEO landscape, how to measure AI search visibility, and the next era of agentic commerce.
Watch → jasper.ai/webinars/why-marke…
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Forrester calls AI search a “team sport.” So what does each team actually need to do?
→ Content closes citation gaps
→ PR builds authority across the web
→ Marketing ops tracks what’s changing
We mapped 9 workflows teams can use to turn AI search insights into action. Get them all here: 👇
jasper.ai/blog/aeo-geo-workf…
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You’ve heard a lot about AI agents. But have you actually seen one in action?
Join our webinar tomorrow with @BCG to explore what it takes to win in AI search, then see it firsthand with a live demo of Jasper’s GEO Agent.
Register here → jasper.ai/webinars/why-marke…
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Define each product once. Use it everywhere.
Product IQ automatically brings the right product facts and messaging into every Jasper generation, from a single landing page to content across your entire catalog.
See how it works 👇
jasper.ai/product-iq?utm_sou…
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The last mile of GEO just got a lot shorter.
Jasper’s new Webflow integration connects GEO insights directly to execution, so teams can identify visibility gaps, create optimized content, and push changes to Webflow for review or publishing.
See how it works: jasper.ai/blog/jasper-webflo…
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AEO and GEO strategies too often stop at visibility. They tell you where your brand shows up in AI search, but not what to do about it.
Next week, join our very own Tom Newton and BCG X's Raakhi Agrawal and Robert Derow for a conversation on what it takes to move from AI search visibility to governed execution, and why agents are becoming core to that shift. See you there on Thursday, September 10.
Register here → jasper.ai/webinars/why-marke…
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