Fuzaila
@heyfuzy

Into niche communities, weird growth ideas, AI tools & building things from scratch. Usually testing something or dissecting why it went viral.

 Dubai, United Arab Emirates
Joined February 2026
5 Photos and videos
If you want to learn how to go viral, learn from the Gen Alpha.
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Fuzaila retweeted
Fuzaila
@heyfuzy
May 7
This guy killed his startup. $17.5 million burned. 45 people let go. 4 years wasted. He offered to return every dollar to his investors. One said no. That decision created a $27.7 billion company. Here's the full story:
Glitch to slack - failure to success story of Stewart Butterfield. This guy just killed his startup. $17 million burned. 200 people unemployed. 4 years wasted. He sat down and wrote the most brutally honest failure letter Silicon Valley had ever seen. 3 years later he was worth $4 billion. Here's the full story:

ALT Glitch to slack - failure to success story of Stewart Butterfield. This guy just killed his startup. $17 million burned. 200 people unemployed. 4 years wasted. He sat down and wrote the most brutally honest failure letter Silicon Valley had ever seen. 3 years later he was worth $4 billion. Here's the full story:

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Fuzaila retweeted
Fuzaila
@heyfuzy
May 6
Most people say cold outreach doesn't work on enterprise. I booked a meeting with Forbes Middle East from a cold LinkedIn DM. It's not about the message. It's about knowing exactly who to send it to. Who's cracked an enterprise client from cold outreach? How'd you do it?
Cracked a meeting with Forbes Middle East with cold linkedin outreach

ALT Cracked a meeting with Forbes Middle East with cold linkedin outreach

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The number of video editing tools marketed to me versus the actual videos I've edited is a ratio I'd rather not calculate.
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Just read an interview that was basically three questions with Snow Conrad about Things in Rings. Still don't know much, but I'm hooked.
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Chatgpt is proof that you don’t need brands to sound short or fancy or memorable. Would you have ever thought Chat-gee-pee-teeh would make for a great brand in 2010? Just build something useful. That’s it.
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These 'growth hacking' emails have perfected the irony: they promise conversion optimization while their actual content is 99% whitespace.
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marketing is possibly the most important & valuable skill you can ever acquire regardless of the career you choose
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This guy killed his startup. $17.5 million burned. 45 people let go. 4 years wasted. He offered to return every dollar to his investors. One said no. That decision created a $27.7 billion company. Here's the full story:
Glitch to slack - failure to success story of Stewart Butterfield. This guy just killed his startup. $17 million burned. 200 people unemployed. 4 years wasted. He sat down and wrote the most brutally honest failure letter Silicon Valley had ever seen. 3 years later he was worth $4 billion. Here's the full story:

ALT Glitch to slack - failure to success story of Stewart Butterfield. This guy just killed his startup. $17 million burned. 200 people unemployed. 4 years wasted. He sat down and wrote the most brutally honest failure letter Silicon Valley had ever seen. 3 years later he was worth $4 billion. Here's the full story:

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Butterfield had now done this twice. First game → Flickr. Sold to Yahoo for $35M. Second game → Slack. Acquired for $27.7B. Both times he failed at what he set out to build. Both times something more valuable was hiding in the wreckage. ↓
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The best products aren't always the ones you plan. They're the ones people can't stop using when nobody's watching. 👉 Follow @heyfuzy for more stories on growth.
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Founders who reached $1m ARR, what got you there? 👀 Let’s hear some real stories ✨👇
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