Inspired by the GOAT
@tekkusai, I’d also like to take a moment to give the community a little more transparency into the people behind Aeperion.
Huge thanks to
@theillmeister,
@plusm_2021 , and
@thawzie for the incredible photography and for always presenting our products at their best.
@huddledaim for understanding what Aeperion is trying to build, and turning that vision into a website that finally feels like us.
@cares_atelier for bringing Shimo-Quartz to life through the illustration.
@FortePadX for consistently delivering excellent product quality, and for always giving us the support we need throughout development and production.
And at the end of the day, Aeperion is still an incredibly small team. Just two people: me, and my partner in China, who is on site everyday in our factory and takes care of most of our product development and QC. A huge part of why we can take pride in the products we deliver comes from the work he puts in behind the scenes.
And to everyone who purchased Shimo-Quartz or anything from the Gem Collection: thank you. It genuinely means a lot to me and to our tiny team.
We definitely didn’t do everything perfectly with this drop, and there are still things we want to improve. But the amount of support you’ve shown us has been overwhelming in the best possible way. Seeing people care about what we’re building makes all the small details, late nights, and ridiculous amount of overthinking feel worth it.
On a side note, I think building a brand is actually pretty simple.
You need love for what you’re making, passion to keep going, and a little extra care where most people would say, “good enough.”
Then somehow, all those little things start adding up.
People start to notice and people start to care.
And that’s when it starts becoming a brand. At least this is how Aeperion become Aeperion.