Marcus
@marcuslayerx

I help funded teams get traction | Growth, GTM, User acquisition | Focused on Crypto & Emerging Tech | Prev. @NEARProtocol (5 yrs), @BankofAmerica (3 yrs)

 Based in Europe
marcusribeiro.com
Joined June 2021
4,811 Photos and videos
the money didn’t disappear. the buyer changed. a lot of crypto products now claim to serve finance teams, merchants, developers or institutions. then the launch plan starts with the same people on ct...
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Crypto’s buyer split into three people. Most GTM plans still assume one.

A finance team is the target customer. Page two of the launch plan is a KOL list. ...I keep seeing versions of this. The strange part is that the KOL plan is not always the mistake. For a lot of

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have you actually thought about what happens to your career if crypto succeeds? not if it dies, but if it works so well nobody cares that it’s “crypto” anymore a lot of people are about to find out whether they built real skills or just learned the game
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delete “crypto” from your résumé for five minutes

what happens to your career if crypto works and nobody cares that it’s crypto anymore? i started writing a fake crypto résumé as a joke. by the last line it felt a bit too close to home. another

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HUGE X Update: You can now run the X ranking algorithm on your laptop.

xAI just dropped a pre trained X ranking model you can run locally. Here's what it reveals about how posts actually get scored. I read the full repo. Tweepcred doesn't exist anymore. Read this line

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84% of 2025 Token Launches Are Trading Below Debut. Here's What Most Founders Still Don't Understand

A view from inside a Layer 1 foundation on why the standard explanation for failed launches is incomplete, and what web2 founders entering crypto need to understand before they ship. The worst

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5,000 Crypto Layoffs in Q1. Here's What I Got Wrong Being One of Them.

The call wasn't a surprise... it rarely is. For weeks before it came, hiring freezes that nobody officially called hiring freezes, reframed priorities, conversations with my boss that started taking

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84% of 2025's VC backed token launches failed. the people who called it aren't who you think.

memento research just dropped the report that should end every "wen alt season" post on your timeline. they tracked 118 VC-backed token launches across 2025. 100 are trading below their launch price.

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How Air Canada lost a court case to its own chatbot

a guy called Jake Moffatt needed to fly home for his grandmother's funeral. he went to Air Canada's website. the chatbot popped up. he asked about bereavement fares. the bot told him to book a

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How I stopped wasting months on bad ideas (And how you can too)

most business ideas die the same way. someone has an idea. they get excited. they buy a domain. they start building. three months later they find out the market already has six versions of the same
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5 clawdbot business models you can launch today

i’ve been spending a lot of time digging into clawdbot (now @moltbot) - not just playing with prompts, but also looking at how people are using it to build things that make money. most of the

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5 Vibe Coding Tools Turning Ideas Into Revenue

i’ve been spending more time vibe coding lately, and the question that always comes up is “what tool(s) should i be using?” there are so many tools out there now, so this is my attempt to point out

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How Liquid Death Took The Most Boring Product on Earth - Water - And Built A ~$1B Brand

here are 7 specific strategies they used that every crypto/web3 founder can apply (with real examples) bookmark this article first, you will refer back to it - guaranteed they nailed the consensus

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How To Get X Premium For (Basically) Free

sounds like bait, i know... but it's not i promise hear me out, i'll show you how & give you the tools in this article so you do have to pay for premium, but only once after that, you shouldn’t be

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