Co-Founder & CEO @enhanced_games Redefining human performance Documenting the journey $ENHA

New York, NY
We just announced the operating system for human potential. Read more about Enhanced OS and what’s next in my Q2 Shareholder Letter ⤵️
21 personal bests across 42 athletes. 274 protocol adjustments in eight weeks, all done by hand. We built an incredibly intensive system around our athletes to help them become better than they had ever been. Now we're taking everything we learned at the frontier of human performance and making it accessible to everyone. This is Enhanced OS - the operating system for human potential. Coming later this year.
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Completely share @C_Angermayer's excitement. We’ve put so much into building Enhanced together, and there is a lot ahead of us both. What excites me most about Mike Sepso joining is that he has built something people initially struggled to understand - and helped turn it into a global spectator sport. He understands how to turn curiosity into a lasting audience, build communities around competition and bring commercial partners along. That experience is incredibly relevant as we grow the Enhanced Games and continue investing in sports and live entertainment. Very excited to build alongside him.
A few @enhanced_games updates I’m particularly excited about: 1) More Wall Street coverage The universe of banks covering $ENHA continues to grow. Today, @Official_Cantor initiated coverage with an Overweight rating and a $4 price target. It’s great to see more analysts starting to understand what we are building across Enhanced Games and Live Enhanced. 2) My family office Apeiron is increasing its stake - again @ApeironInvests took advantage of an opportunity to buy another approx 6 million $ENHA shares. Call me biased - because, of course, I am 😂 - but in my opinion, the current valuation does not come close to reflecting the value we have already built, let alone the potential I see ahead of us. I’ve always believed the strongest signal is having skin in the game. Hence, even before the most recent purchase, Apeiron had been continuously accumulating shares at these levels over the past several weeks. 3) Honor where honor is due My Apeiron colleague Jim Simpson has been instrumental in building Enhanced from the very beginning, and we have promoted him to Chairman. Very well deserved. And no, this does NOT mean I’m taking a break or more holidays 😂 I’m the Co-Founder, after all, together with our CEO @max_enhanced. And frankly, there is no title I’d rather have than Co-Founder. But Jim deserves the credit and recognition for the enormous contribution he has made to getting us where we are today. 4) Mike Sepso joins us We have also added Mike Sepso - one of the true pioneers of modern esports. Mike co-founded Major League Gaming, helped take competitive gaming from a niche community into mainstream entertainment, and later became a senior executive at Activision Blizzard, helping build its esports business. Looking at the big picture, I believe the broader trends are increasingly moving in our direction. The first Enhanced Games were a smashing success. Preparations for the second Games are already in full swing. Human enhancement may well become one of the defining themes of this decade. At the same time, AI and robotics will gradually automate more human labor. My belief is that this will ultimately give people significantly more leisure time - and I expect a meaningful part of that time to flow into sports and live entertainment. Enhanced sits at the intersection of many of these trends: human performance, health, sports, technology and entertainment. We now have more of the building blocks in place than ever before. And I promise you, we intend to harness these trends, build something extraordinary - and translate that into long-term value for our shareholders. We are only getting started. 🚀
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Maximilian Martin retweeted
Content is an investment, not a marketing expense. Every idea, shoot and edit takes time, talent and money. As @max_enhanced puts it: if your content creates value, your business should earn from it. That's why we built ZOOP. Create. Post. Earn.
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Maximilian Martin retweeted
$ENHA Just got my three months supply delivered to Italy, getting ready to kill it in the gym! Thank you @max_enhanced for making this available in 34 countries!
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Thanks for having me on, @ICRPR! Enjoyed my conversation with Tom - digging deeper into how the Games are more than a sporting event, the peptide opportunity, and how $ENHA stands out in a very exciting and growing market. Link below.
Consumers are taking a more proactive approach to how they age. @enhanced_games Co-Founder & CEO @max_enhanced joins Welcome to the Arena to discuss how the company is building around growing demand for health and wellness. hubs.la/Q04txvYD0
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We just announced the operating system for human potential. Read more about Enhanced OS and what’s next in my Q2 Shareholder Letter ⤵️
21 personal bests across 42 athletes. 274 protocol adjustments in eight weeks, all done by hand. We built an incredibly intensive system around our athletes to help them become better than they had ever been. Now we're taking everything we learned at the frontier of human performance and making it accessible to everyone. This is Enhanced OS - the operating system for human potential. Coming later this year.
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Always great to be on the @himshouse podcast! Thank you for having me on again Jonathan!
$ENHA $HIMS FULL INTERVIEW: Maximilian Martin (@max_enhanced), CEO of Enhanced Group We discuss the inaugural Enhanced Games, the FDA peptide meeting (Max was in the room all week), why he thinks market size estimates could turn out to be low, Enhanced's international launch, and life as a public company CEO. Thanks for coming back on the show, Max! 01:38 - The Enhanced Games: an honest scorecard 06:35 - Why $ENHA stock fell 40% 10:13 - The athlete-led flywheel 11:52 - Why he flew to Washington for peptides 18:07 - Six of seven peptides recommended 20:21 - How long will FDA rulemaking take? 22:51 - Where the peptide moat actually is 30:16 - Is big pharma slowing down peptide approval? 32:14 - Being first vs being best 40:33 - Could peptides be a $10B market in 2027? 46:00 - Enhanced now live in 33 new markets 50:25 - Life as a public company CEO Not financial, legal, or medical advice
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Maximilian Martin retweeted
$HIMS $ENHA 🚨 Enhanced Group CEO: I expect peptide approval to come "in the next 6 to 12 months for sure" @max_enhanced: "It's been ranging. I've heard some people tell me could be tomorrow. But I think realistically, from September to November, which is a common kind of timeline that I'm hearing." "But then there's others that think that it might be just coming to Q1 next year. But it's just very difficult to assess." "I think it's definitely going to go ahead probably in the next 6 to 12 months for sure, and we'd be obviously very excited about an earlier approval process." "What I know though is that some of the compounding pharmacies that we're speaking to are very much prepared already in terms of inventory preparation"
$ENHA $HIMS FULL INTERVIEW: Maximilian Martin (@max_enhanced), CEO of Enhanced Group We discuss the inaugural Enhanced Games, the FDA peptide meeting (Max was in the room all week), why he thinks market size estimates could turn out to be low, Enhanced's international launch, and life as a public company CEO. Thanks for coming back on the show, Max! 01:38 - The Enhanced Games: an honest scorecard 06:35 - Why $ENHA stock fell 40% 10:13 - The athlete-led flywheel 11:52 - Why he flew to Washington for peptides 18:07 - Six of seven peptides recommended 20:21 - How long will FDA rulemaking take? 22:51 - Where the peptide moat actually is 30:16 - Is big pharma slowing down peptide approval? 32:14 - Being first vs being best 40:33 - Could peptides be a $10B market in 2027? 46:00 - Enhanced now live in 33 new markets 50:25 - Life as a public company CEO Not financial, legal, or medical advice
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Maximilian Martin retweeted
Last week’s FDA advisory committee vote marked an important milestone for the future of peptides. The recommendation to expand the legal compounding pathway for six peptides moves the industry closer to a more transparent, regulated, and responsible future. $ENHA Read more: investors.enhanced.com/enhan…
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7/7! #Semax just got voted in favor of by #PCAC - closing out the two-day hearing! This makes it a total of 6/7 #peptides voted in favor of! That's huge. Semax has been studied for cognitive enhancement (focus, memory, mental clarity), post-stroke neuroprotective recovery, and general neuroprotection. Enhanced is very excited about the cognitive enhancement space - this is right up our alley, and another step toward $ENHA safely delivering these therapies once added to the 503A Bulk Drug Substances List. That's a wrap on the PCAC hearing - a historic two days for the peptide industry. I'll be posting an article later summarizing what happened, and what the past two days mean for $ENHA.
6/7! #Epitalon just got voted in favor of by #PCAC! This #peptide has been studied for its role in longevity and anti-aging! This is right up our alley, and another step toward $ENHA safely delivering these therapies if Epitalon is added to the 503A Bulk Drug Substances List. One more vote left: Semax.
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6/7! #Epitalon just got voted in favor of by #PCAC! This #peptide has been studied for its role in longevity and anti-aging! This is right up our alley, and another step toward $ENHA safely delivering these therapies if Epitalon is added to the 503A Bulk Drug Substances List. One more vote left: Semax.
#Emideltide (DSIP) did not receive a favorable vote from #PCAC today. DSIP has data behind it for sleep quality and opioid withdrawal support - two areas with relevance for many, many people. Sleep has always been one of my core three pillars of longevity, alongside exercise and nutrition, so I'd have loved to see this move forward today. There are many other ways though to optimize your sleep and recovery, particularly with some of the peptides that have been voted in favor of yesterday. Two more votes coming: Semax and Epitalon.
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#Emideltide (DSIP) did not receive a favorable vote from #PCAC today. DSIP has data behind it for sleep quality and opioid withdrawal support - two areas with relevance for many, many people. Sleep has always been one of my core three pillars of longevity, alongside exercise and nutrition, so I'd have loved to see this move forward today. There are many other ways though to optimize your sleep and recovery, particularly with some of the peptides that have been voted in favor of yesterday. Two more votes coming: Semax and Epitalon.
Last vote of the day: #MOTSc has just been voted in favor of. That makes it 4/4 #peptides receiving favorable votes at today’s #PCAC meeting - a major step toward creating a safe, regulated pathway for peptide therapies in the United States. Three more votes are scheduled for tomorrow: Emideltide (DSIP), Semax, and Epitalon. We are extremely encouraged by today’s outcome. Once these peptides are added to the 503A Bulk Drug Substances List, it could represent a significant step toward $ENHA making them safely available to both our consumers and athletes. See my earlier posts from today for more on how $ENHA is positioned - and follow for further updates tomorrow!
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Maximilian Martin retweeted
Today I testified before the FDA's Pharmacy Compounding Advisory Committee to advocate for patient access to BPC-157, TB-500, KPV, and MOTS-c. The committee voted to recommend moving all four peptides forward—but this is not final FDA approval. There are still important steps ahead. I break down exactly what happened, what this vote actually means, and what comes next.👇
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Maximilian Martin retweeted
today was like the NBA draft but for peptides
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