today I'm excited to finally share my passion project I've slowly built over the last 6 years:
rvenvy.com
to my tech bubble, it might seem like a silly niche. but for me, it's a space where I'm already having an unexpected impact. today RV Envy crossed 100,000 monthly visitors and Google is reporting 280,000 monthly impressions in their AI search results alone.
in 2020 when the ‘rona hit, I had already been full-time RVing for two years. I was in Florida at the time, and as it turned out, lockdowns had very little effect on my life. it was awesome.
and when I started to observe how miserable most people were at the time, I decided to try to show them a better way to experience life: in an RV.
I wanted to encourage more successful people of my generation to experience the wonders of working remotely, exploring America, and opting out of the typical rat race that most people live.
when non-RV-pilled people think about RVs, they tend to think of how they were represented in old movies or shows like Breaking Bad - yikes! but the reality is that a lot of RVs these days are more luxurious (and bigger!) than many apartments in New York or San Francisco. i want to help change the perception of RV life.
if you've ever checked your car's valuation on Kelley Blue Book or shopped for a car on Carvana, you've already seen some of my work from a decade ago. but the RV industry is at least two decades behind the car industry.
and this is where I saw an opportunity – to combine my automotive experience, startup culture, and my insatiable desire to scratch my own itch of finding a better way to shop for RVs – that RV Envy was born.
you see, the process of finding the right RV is more akin to buying a house than it is to buying a car. finding the right layout, features, and brand is far from a science.
I've personally purchased five RVs, and every time when shopping for them, I'd have dozens of tabs open for months. I'd print out photos and floor plans and compare them side by side. there's just no great resource for this online.
RV dealers expect you to show up on a lot, to show you a handful of units, and for you to make a decision based on that.
but there's so much more to it and how we shop has changed.
no dealer in the same area can sell the same brand. but more often than not, the same RV is badged under a different name down the street, which makes it hard to compare.
the MSRP of RVs is typically 30% higher than what you should actually pay. but if you don't know this, you're unnecessarily giving away your life savings.
often times, RV shoppers know more about the RVs than the sales people who are selling them. many sales reps have never spent a night in a product they're selling.
I'd see enough of it at RV shows: shoppers asking salespeople for advice and them not having the answers. I wanted to find a way to help. and thus RV Envy was born.
this is just the start. there's so much more to come...
#gorving #rvlife #fulltimerv