Father of 4 beautiful kids. President @Wix, Chairman @ the Israeli Growth Forum. Board member @Fiverr.

Really impressive work from @Wix data science team, who published research based on a real challenge they saw and solved in our own customer care agent. They researched how to help AI agents distinguish between skills that are relevant to a user’s question and those that can actually be executed for that specific user. This helps users get more relevant and useful support from the start. The team was able to find a more precise approach that reduced the information the model needed to process by 90.5% and saved 228.8 million tokens. A huge achievement. Congratulations to @AshkenaziOrtal, Vitalii Kloz, Mykhailo Ulianchenko, and the entire team.
[new @arxiv paper] There’s a huge gap between playing with AI skills in a demo and ⚙️ engineering them for production. In a simple setup, semantic routing feels like enough: the user asks something, the LLM matches the text to a skill description, and executes it. But in real-world production at scale (like @Wix Customer Care), semantic matching alone isn't enough. 🚩 Why? Because semantic matching only looks at what the user says, completely ignoring what the user is actually allowed or able to do. A user asking to "connect a domain" is a 100% semantic match for the Domain Skill. But if they don't have an active premium plan, executing that skill is a dead end. In a new arXiv paper by @AshkenaziOrtal, Vitalii Kloz, and Mykhailo Ulianchenko, we present Helpmate’s (Wix’s Customer Care AI agent) architecture: introducing a deterministic executability gate that evaluates account state before candidate skills reach the LLM. Tested across 756K+ user messages in production: 🎯 59.4% of semantically matched candidates were filtered out because the account state made them non-executable 📉 90.5% reduction in skill context size 228.8M tokens saved 🛡️ In a targeted replay of 1,000 risky conversations, removing the gate caused the model to select a non-executable skill in 7.8% of cases. Read the full paper: arxiv.org/html/2608.01050v1
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I like the idea that an agent can now handle the parts of a to-do list that still require an actual phone call. @Base44 Superagent can now call on your behalf. Book a doctor’s appointment, move it when plans change, navigate phone menus, ask the right questions, and follow up when no one answers. A small thing that can make an agent a lot more useful in the real world.
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Damn @MaorShlomo we got to try this dance in real life soon!
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Damn @MaorShlomo we got to try this dance in real life soon!
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44 times on base in 21 games? That’s a stat we can get behind. @ellylacocoa18 @Reds @Base44
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Thanks @Apple just what I needed, a foldable website
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Cool news for entrepreneurs and business owners: @Base44 now brings @GoogleAds Performance Max directly into the platform, so you can go from building an app to finding its audience without switching tools. Makes a lot of sense to have these two things live together.
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Hey @Avishai_ab, does this look familiar? 👀 @elonmusk @grok @bot love the compliment
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The scale and depth of commerce happening on @Wix is why @AnthropicAI came to us to test their new commerce agent, built to automate a wide range of commerce tasks on its own. Our developers connected it and put it to work on real use cases across live Wix sites. The agent moved through those actions without issue. That's a good sign our infrastructure is ready for what's coming. We're already working on how our users fit into an industry that's moving toward agents. Dror Zalika, uur Head of Commerce shared what that testing process actually looked like for our team. claude.com/solutions/commerc…
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Our marketing team analyzed nearly 1 million domain registrations on @Wix and found some interesting patterns. .com is still the most popular, but some of the alternatives surprised us: .store eCommerce sites earn 10% more revenue than .com sites, and .org sites are 34% more likely to generate eCommerce revenue than .com. There’s a lot more in the full report. link in comments.
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Another great milestone in a long journey, kudos to @MaorShlomo and all of the @Base44 team
We just blew past $200M ARR at @Base44 5 months after hitting $100M. We've released Base 1 in between. i'm proud of the healthy business we're building, being the only platform to own its entire stack (backend, models, etc) - which also allows us to move fast and be creative. All credits go to a very special team that i'm having so much fun working with
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Great momentum from DeviantArt, helping creators grow and monetize their businesses and reach more audiences. Congrats to the team.
In H1 2026, the @DeviantArt community made over 2.3 million transactions - officially setting new platform monetization records! The result was our strongest H1 in company history, with creator sales growing 55% YoY. Those numbers reflect a creator economy in full momentum: artists building sustainable livelihoods, launching flourishing creative ventures, and connecting with a global audience that deeply values supporting creativity. We’re carrying this momentum straight into H2 with even more monetization feature releases on the horizon. Stay tuned! #CreatorEconomy #DeviantArt #Monetization #DigitalArt #Growth #Community
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Great progress in just 4 months. Especially cool to see the range of use cases.
We launched our second product - Superagent, 4 months ago. It’s been growing fastttt Here’s Superagent by the numbers: - 850,000 agents built - 285,000 agents have an active automation. making the agent work around the clock - 265,000 agents are also managing a @Base44 app - 170,000 agents are helping people manage their personal lives My fav use cases: • An avocado farm that runs its entire operations through agents and automations • ⁠A family of 6 that uses the superagent as the household cfo, logging expenses over WhatsApp and working out who owes whom • A sports scientist built force-velocity profiles for thirty athletes off GPS data • An insurance company built a prospecting agent and then started wondering whether to sell it as a product.
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