$1MM/pm Media Buyer (Clients) | Affiliate Network News: t.me/growramp | Telehealth, Leadgen etc. |

Any good finpub offers out there? (not Oxford)
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If you are in Dubai in the next couple of weeks and want to chat about testing new offers, DM me.
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If you are starting with affiliate marketing and/or on limited budget, do NOT start with telehealth. You've been warned.
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Some thoughts on ED telehealth - Start Quiz should be around 30%+ , if it significantly lower -> your ads are not aggressive enough - CPC should not be <$1, if it is -> those are curiosity clicks and no matter how much you will have of them they will not convert - Dont worry about targeting / demographics too much, we run broad CBO - The ad is the targeting, all your focus should be on ads - in comparison to GLPs where the price is the main factor, EDs also have duration / efficiency and of course price as well - so more angles to play with - avoid using medical terms in your copy, FB can flag the fan page even if your ad account has an active legit script on it - Test more ads.
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must be my ad account oh pixel is bad damn FB has a bad week maybe a new BM? right need a new fb page name oh must be how my URL sounds no Your ads are bad, that is it. There is nothing else that you should focus on.
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EPC matters the most, CPA is a far second oh but offer xyz has $1k CPA, k great but the CVR might be 0,000001% so who cares
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Do you have a great offer? (O&O / Direct Advertisers) While our main focus is on leadgen and telehealth, once every now and then we stumble upon an exceptional offer that does really well, if yours is the one - let us know! Fill the details about your offer / product in the form below, and if there is a match with our traffic / what we look for in the offer - we will reach out to you. forms.gle/hTiUssh9p2CgikKj6
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How to test an offer? Wrote about this a bunch of times (search my timeline) but... seems to be an evergreen so here we go. This is how we do it, I would suggest that you do it in the same manner. But at the end of the day it is your time and money....so you do you. --Day 0-- CBO, broad starting with 20-30 ads at least statics - can be canva or generated in gpt videos - we mostly start with ai ugcs images - (headlines on colored background, or iphone-like notetaker background adsets structure - does not matter, we split it into group by type / or angles, just for ease of management Budget +/- 2-4x CPA Example - offer is $200 CPA, start with $200 and monitor the metrics first - offer is $10, put a $80-100 on it Budget management is key when starting out --Day 1-- + 15 more ads, in NEW adset, avoid adding ads into existing adsets Decision time - Ad spend 1-2x CPA but no cvr? Probably a clickbaiter that lures in curiosity clicks, consider for cut - Ad made a CVR? Analyze and make more variations - Ad did not spend? Shitty ad But what if FB spent all my money on Ad 1, and I made no cvrs? That is because all your ads are bad, and FB just picked the one that is not-that-bad, but is still bad. Pause overspenders, launch new ads. Continue like that untl you find 1-3 winners
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"Complaints are prayers to the devil."
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If your TG chat autodestruct is 1 day (or ...any other timeframe):
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CBO 2-3xCPA +/- daily budget (for ecom) new ads only in new adsets let them compete, pause only when CPC is SIGNIFICANTLY lower/higher than what your AM indicated 20+ ads day 1, ad 10+ ads per day the more the better, but unique concepts dont test 1 word differences (search through my posts, wrote couple of testing guides)
Replying to @roasroi
Hi, how many ads you recommend?? and what budget per adset?, what structure? please
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Another telehealth PSA: Dont overanalyze the funnel events telehealth offers have a bunch of events, page view / start quiz / mid quiz / quiz completion / lead / atc / ic -> finally Purchase when starting out, yet again, the devil will lure you in with "oh great, i now need to spend 3 days linking all the events to fb / tracker so my pixel will learn faster" that is devil's work, dont fall for that link purchase, and focus on the ads after internal tests there is no corelation between ads that deliver ATC and those that will deliver Purchase ads that convert, will deliver atc anyway while ads that deliver atc, wont convert so postback Purchase, and focus on the ads
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Simple Meta setup to keep yourself safe (for normal niches) 1. BM under your legal entity - make sure to always have as many ad accounts created as BM allows -- sure, you can stop when BM starts allowing 50+ or smth like that 2. Admin (Your acc) 3. Another strong proxy acc 2nd admin (or just another strong personal acc) 4. 3rd Proxy acc - Ad Manager, nothing else Upload all your ads from Ad Manager Proxy ad, when it gets suspended, just make a new one and your Admin switches the rights.
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- Seems that we reached a limit on Meta, need to diversify to new sources. - How much do you spend? - $10k a day! - Stay on meta. Ignore the distractions. Meta can take on ungodly amounts of daily spend, you literally do not need any other traffic source. IM8 is spending smth like $200k+ per day on meta (according to their interview?) and there are countless cases of guys spending even more. Much more.
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i see a lot of hate towards Meta lately... in 99% of cases it is because you never really worked with other sources Where meta will reject some ads... google will insta-ban-whole cluster of your IPs, credit cards, names,legal entities etc. other sources? dont get me started, 1/10th of meta quality at best Meta is by far the best balance of quality / ease of use / ease of approval source out there, there is not even a close comparison
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getting asked a lot how to start in affil marketing, 0 skills 1. Start with Meta 2. Either ecom affil or leadgen (home services for example.) 3. directly integrate fb -> your affil network (skip tracker) landerlab for landing pages / tracker later your ONLY focus is to produce ungodly amount of ads, that is it ignore all the best-ever-opportunities-bro-money-is-in-sms-bro-whatever so to recap 1. Meta 2. Ecom Affil 3. .... 4. Lambo
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PSA: If you are running EDs, on meta, and your CPC is under $1, that is a bad sign. You start ads, you see $0.5 cpc, and you might think -> well if I get 200 clicks smth will surely convert. Wrong, it wont. Particularly in ED there are a LOT of curiosity clickers, so FB will just keep pushing the spend into the most engaged ad, you will be seeing low cpc but 0 cvrs. Meta ED CPC must be $1+.
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