>Bad first trailer that turns off casual audiences.
>Marketing that completely misrepresents the movie.
>Film finally releases, critics and people who see it, LOVE it, and are now desperately begging others to support it and give it a chance.
HOLY SHIT. IT’S HAPPENING AGAIN!!!
‘FORGOTTEN ISLAND’ earned $12.8M on its domestic opening weekend.
• Budget was $80M
• One of the worst openings ever for DreamWorks