At the epicenter of the sports industry.

Charlotte, NC
Nets and Liberty co-owner Clara Wu Tsai hopes to keep Brooklyn Sports and Entertainment in the family for generations. Wu Tsai said she’s encouraged her three children to develop skills valued in the sports business if they want to be involved in the organization’s future. Via @BloombergTV | ow.ly/Usye50ZQg08
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As college athletic departments face growing financial pressure, Trbine is offering a new financing option. Its revenue-based model could help schools raise capital in exchange for a percentage of future athletic revenue. MORE: ow.ly/l4fI50ZPIrZ
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Shohei Ohtani tops @MLB's most popular jersey rankings for the fourth straight season ⚾ Aaron Judge ranks second, followed by Pete Crow-Armstrong. Ohtani is the first player to lead the rankings for four consecutive seasons since tracking began in 2010. via @MLB | ow.ly/OOWu50ZRAmJ
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The WTA is making a major move to Charlotte 🎾 The WTA Finals will head to Spectrum Center from 2027-29, while the tour also plans to relocate its global headquarters to the Queen City. MORE: ow.ly/YiCZ50ZPIks
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Mississippi State is attempting to set a world record for the most cowbells ringing simultaneously during Saturday’s game against Missouri 🔔 MSU currently holds the official Guinness World Record with 5,748 cowbells ringing. Via @USATODAY | ow.ly/HY1F50ZRAlr
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LSU athletics is projected to carry a $26M deficit this year, according to school President Wade Rousse. That’s down from a $44M shortfall for FY 2025-26, per the @IlluminatorLA. MORE: ow.ly/ARlx50ZRxFQ
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David Beckham’s brand business generated record revenue in 2025 💰 DRJB Holdings revenue rose 20% to $110.5M, helping deliver a reported $51M dividend to Beckham. His World Cup commercial portfolio included Bank of America, McDonald’s, Verizon, and Lay’s. (via Financial Times) ow.ly/aLRF50ZRxNc
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The Broncos are entering a new sponsorship category 🏈 Canadian firm MDA Space has become the team’s first “space partner,” a deal that follows the Rockies’ jersey patch partnership with Denver-based York Space Systems last year. MORE: ow.ly/ASa250ZRqHg
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Concerns over the field at Rio’s Maracanã Stadium could have implications beyond Cowboys-Ravens. Any issues could give the NFLPA more leverage as the NFL looks to expand its international schedule. MORE: ow.ly/6mPJ50ZRqMi
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The PGA Tour sold around 850 passes to its top-end hospitality option at the Presidents Cup ⛳ The $8,000 week-long 1924 Club passes include exclusive clubhouse access, seven dining options and experiences, and an open-air viewing deck. MORE: ow.ly/p58m50ZRtsL
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Women’s college sports are taking over some of the country’s biggest venues 🏟️ From AT&T Stadium and Wrigley Field to the Intuit Dome and Lambeau Field, showcase events are creating new opportunities for fans, brands and athletes. MORE: ow.ly/eoIb50ZRqBq
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The Sky’s troubling season is raising questions about owner Michael Alter’s plan to help the team compete in a bigger, better WNBA. Alter, who founded the Sky in 2005, is now the league’s second-longest tenured owner. Via @Suntimes | ow.ly/RCeS50ZRwVv
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The WNBA Playoffs are set, and Prime Video will get its first taste of the league’s postseason on Sunday night with Game 1 of the Mystics-Dream first-round series 🏀 But for studio host Allie Clifton, the playoffs are just the culmination of a great season for Amazon. MORE: ow.ly/j0Pz50ZRx0Z
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The PGA Tour contributed more than $77M (all figures U.S.) to the PGA European Tour in 2025, up from around $28M in 2024. The funding helped the DP World Tour reach a record $153M in prize money. MORE: ow.ly/OtLq50ZRvHi
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Manchester City has been found guilty on 114 of 115 Premier League financial charges, according to reports. No sanction has been announced. City is expected to appeal, with potential penalties ranging from a fine or points deduction to title stripping or relegation. (via The Daily Telegraph) ow.ly/gyqV50ZRwWu
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Four of Europe’s biggest soccer leagues are calling for fundamental reform at FIFA, per @espn. The Premier League, LaLiga, Bundesliga and Serie A called for stronger checks and balances, clearer boundaries and greater stakeholder involvement in decision-making. MORE: ow.ly/iyMc50ZRpUH
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UCF is taking helmet sponsorships to the next level 🏈 The Knights will debut a Walt Disney World logo on the back of their helmets Saturday against TCU. The partnership highlights how college athletic departments are finding creative ways to expand sponsorship inventory and generate new revenue. Helmet branding continues to become a growing commercial opportunity across college sports. (via PeteThamel/X)
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The Dodgers set a new franchise attendance record this season, drawing 4,034,219 fans to Dodger Stadium ⚾ They became the first MLB team to surpass 4 million fans in back-to-back seasons since the Yankees did so from 2005-08. Via @ocregister | ow.ly/UZTl50ZRpQr
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Gary Bettman is gearing up for his 34th season as NHL commissioner 🏒 He sat down with our @AlexMSilverman to discuss expansion, media rights, international growth, succession planning and more. Interview: ow.ly/zPcZ50ZRsmQ
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The Colts see an opportunity to reshape the area surrounding Lucas Oil Stadium 🏟️ At SBJ’s AXS DRIVE, Colts Owner & CEO Carlie Irsay-Gordon discussed the timing & community support behind the organization’s vision for the stadium and surrounding district. MORE: ow.ly/NaRt50ZRqoj
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