8,888 Pudgy Penguins, 22,222 Lil Pudgys, and 7,399 Pudgy Rods are coming to the Archipelago on June 17th. Yes, all of them. Every holder will have the key to access their own. A COUPLE OF WORDS ON MY SIDE: We’ve been quiet about this partnership for a year. Why? Because we wanted everything to be ready. Not just an announcement, but a playable experience for both the Pudgy and My Neighbor Alice communities to jump into immediately. It goes live on June 17th. This may be one of the strongest examples of interoperability you’ve seen in a long time. Every member of the community gets access to their unique NFT, traits, and IP. As I’ve always said: Pudgy Penguins isn’t a single IP. They’re 30,000+ individual IPs: 8,888 Pudgy Penguins 22,222 Lil Pudgys 7,399 Pudgy Rods All of them have been represented in-game. This is also a major milestone in the tech space. We’re not EVM-compatible, but it doesn’t matter. The tech is there. You can now bring digital pieces from one chain to another, from one DApp to another, without even realizing it. This is just the beginning.

I was just randomly walking around in @MyNeighborAlice with my @LilPudgys. I saw someone wearing a full prismatic outfit from @Persona_Journey. And someone else already with a @finalbosuX t-shirt, less than 24 hours after it dropped. One single frame, many communities. Web3.

Well, this Lil one isn’t just following me in @MyNeighborAlice, it’s now part of my @Persona_Journey PFP too. Love seeing two of my favorite communities come together. Big thanks to @mariannehere for the edit!

Mid-week drop — just wanted to share a pic from the Halloween @PudgyEurope event in Milan. 🇮🇹🐧 Italy tends to be quite conservative when it comes to new tech, VC investments, and supporting young entrepreneurs. That’s why I want to give a huge shoutout to leaders like @fifilechien, who, with tears and sweat, are working hard to activate these countries. I truly believe this tech will break through thanks to the spread of tech culture, powered by amazing communities like Pudgy. I’m so bullish on Pudgy and honestly so proud of every minute we’ve spent in @MyNeighborAlice integrating this project, giving every Pudgy, Lil Pudgy, and Fishing Rod holder the chance to access their specific NFT in-game.🌸

YOU’RE WRONG! Most people (not all) aren’t buying small luxuries because they’re careless. The surge in “small luxury” spending isn’t about poor choices, it’s a psychological response to systemic economic exclusion. THE PROBLEM ISN'T THAT PEOPLE ARE PLAYING THE GAME WRONG. THE PROBLEM IS THE GAME WAS NEVER BUILT FOR THEM TO WIN. I came from a similar background, and I completely relate. We can’t compare our upbringing to what younger generations are facing today, it’s a different world. Even more so when we’re speaking to them from a better position. What once looked like upper middle class to us now struggles to make ends meet… and for those already in a lower bracket, the challenges have multiplied. It’s deeper than comparison it’s about compassion, understanding, and awareness. You have one life and should not waste it on thinking being uncomfortable is the only way to win.

Had such a great time celebrating @ELLEmagazine’s 80th birthday with @MyNeighborAlice on today’s IG Live! Grateful for the conversation, the energy, and the incredible women leading the way. Thank you for having me and repping @worldofwomenxyz 💜✨

I spent last week at @token2049 representing @MyNeighborAlice. While we're often seen as the flashy industry that makes you rich overnight, I think the bear market has washed much of that away, leaving room for companies and builders who are creating something lasting. “99% of NFTs and blockchain projects will go to zero". That was the prediction. And it happened. It’s similar to what we saw when the internet first began: after the initial hype faded, a whole new economy emerged with a whole new set of sustainable business models. We’re now starting to see the same pattern in this industry. Exchanges, stablecoins, and IP-driven NFT projects like Pudgy Penguins are proving themselves to be sustainable. More examples will emerge in the coming years, but one thing is certain: if you want to learn how to operate without a playbook, build technology and companies from scratch, navigate uncertainty, and make fast, high-quality decisions, this is one of the best industries to be in. Dropping a few pictures with some of my favorite builders. @becca_nfts @FireMosu @_Honeybeans @nathisadora @HouseofYogiX

I haven’t posted in a while, but this box the doorman forgot to give me really made my day, so I wanted to share it. I’m adding all of these @LilPudgys @pudgypenguins to my collection. I am so happy ❤️

Timefall Valley Season loading in the Archipelago ⏰ Are you ready to rock the new @Persona_Journey‘s prismatic collection and shine bright like a (OG) diamond in the Archipelago? 😎 Can’t wait to see you Neighbors wearing this one! 🌸

It’s been two weeks since EthCC Cannes and the event we hosted with @pudgypenguins, but I’m still thinking about it. This is NOT one of those "what an amazing event" posts. If you have the courage to read this through, I might just tell you why owning a Pudgy Penguin could end up being socially worth more than a Rolex or a Birkin bag. Because what looked like just a cool party was actually a major moment for tech, and here’s why: 👉 30,000+ Pudgy NFTs, including Penguins, Lil Pudgys, and Pudgy Rods, are now integrated in-game. Holders can use their actual NFT in a new digital context: a game @MyNeighborAlice. (And for the blockchain-savvy, on a non-EVM chain.) 👉 That game? A 3D MMO, fully on-chain, playable in your browser with one click. This is massive, not just for blockchain, but for gaming too. Shoutout to @unity for the tech, and even more to our devs who turned it into something beautiful. Now, I could talk forever about how insane it is to have a fully on-chain MMO in-browser. That alone was considered a utopia when I joined the space three years ago. But today, I want to focus on the first point. Most people don’t get how big this is. Let me repeat what happened at the event: "Your unique NFT can now be used in another digital context: a game." To explain, I always use my go-to example: Rolex and Birkin bags. They’re not just luxury items because of their price or materials. What makes them luxury is that they signal something, and they do it across multiple real-life contexts. You can wear them anywhere, and people recognize the value instantly. Now the same is happening with digital items. Pudgy’s floor is ~13.99 ETH (~41k USD) at the time I am writing this, so we can agree the value is close to some Rolex or Birkin bags. So, it’s fair to say it’s the Rolex of the digital world. And you may start to suspect that these NFTs are more than just JPEGs. Why? Just like a Rolex works across many contexts, your Pudgy is starting to do that digitally. Owning that JPEG sends signals and grants access to experiences across different digital spaces. That’s what Pudgy is doing (just a few examples): 👉 Use your Penguin in a game like My Neighbor Alice 👉 Use it as your profile pic in every social to show status, identity, and community I get it, some still see a Rolex as more “real” than a JPEG. But I’d invite them to think twice. Someone once said: 👉 “If you don’t exist online, you don’t exist.” Harsh, but kind of true. If that’s the world we live in, then our digital pieces need to actually mean something and work across games, apps, and platforms. We’re entering the era of digital interoperability, where assets move seamlessly across social, games, websites, and more. Imagine carrying your identity, followers, even videos across platforms. What we shouted at Cannes and are now showing in Alice is this: the tech is ready. Blockchain is ready. What felt like a destination two weeks ago,I know, it’s just the beginning.

Thanks for the kind words, and can’t wait to see @Persona_Journey VERY soon in @MyNeighborAlice. I’m proudly wearing my Persona PFP because the Persona community is bridging across different verticals and areas. I want to stress the word you @CAPTA1NSCARLET used: DIFFERENT. I think this word is key. People may own an NFT, but ownership itself is nothing. Owners want to be able to EXERCISE it in many DIFFERENT digital contexts. For example, you can exercise the ownership of a Persona in many ways. You can use Hana Studios, connect with people from other verticals, or unlock something special in a game, like what’s coming in My Neighbor Alice. That’s the definition of a winning community. You don’t just preach ownership, you let holders exercise it, thanks to the effort you put into building products, experiences, and partnerships that make Persona NFTs relevant across digital contexts. I always use the example of a Rolex or a Birkin bag. They’re powerful because you can wear them anytime, and they’re relevant in DIFFERENT contexts. I bet this will be the same with winning NFT Collections like Persona.

Today we release Chapter One. After years of development, it’s finally here. With just one click, you’re in the game. No need to understand how blockchain works. Two major achievements in the tech space - one on the blockchain side and one on the gaming side: 1️⃣ Everyone says Web3 onboarding isn’t a problem anymore, but I’ve never seen anything this smooth. One click and you’re on-chain, because yes, everything you do in Alice is on-chain. 2️⃣ This is a 3D MMO game running in the browser, thanks to a new piece of gaming tech called WebGPU. This marks a huge milestone for gaming, and we’re proud to have taken on this challenge, on top of building everything fully on-chain. This feels like a new beginning, not just for gaming, but for blockchain and every industry that wants to use the tech we’ve built. I’ll say it loud: I AM PROUD OF THIS TEAM AND COMMUNITY! 🌸 And here's a screenshot from the game ... hello @ryz_ !

GM. You can now play My Neighbor Alice with an exclusive Pudgy experience! 🐧🌾 Fifi just moved to the neighborhood, and he's bringing style with him. Use my link to claim this exclusive Fifi Hoodie in-game 🎁👇 myneighboralice.com/?reward_…

Alice & Chill goes live on X Spaces, Neighbors! 🎙️ A session hosted by @_Honeybeans on @MyNeighborAlice and joining her will be our very own @stespecchio🌸 We’ll be diving into everything about our partnership with @pudgypenguins, joined by two special guests: @Berko_Crypto and @shivst3r 🐧 📅 Today at 4 PM CET / 3 PM GMT 👉 Set your reminder now: twitter.com/i/spaces/1DXGyqa… Big vibes and unmissable conversations — see you there! 👀

New look just dropped… and it’s feeling extra pudgy 🐧 ❄️ Huge shoutout to our friends @pudgypenguins for the cozy glow-up! What do you think, Neighbors? 👀

Against all odds. @finalbosuX

Happy to have @SpikePersona as our guest on Alice & Chill! From AI and interoperability to community building, these are just a few of the topics they'll cover, along with a sneak peek into what the @MyNeighborAlice and @Persona_Journey partnership will bring.

We’re overjoyed to announce a partnership with a team that’s been building with care for years. @MyNeighborAlice X Persona is now official. Let’s jump into what that means 👇

My PFP says it all, but I’m deeply in love with this community. Bringing together the latest AI tools while keeping that nostalgia for the past, think cassette tapes, Walkmans, and Polaroids. Only @Persona_Journey could pull this off. Can’t wait to show you what we’re cooking up together in the coming months. Maybe Persona traits will come to life? Who knows. One thing’s for sure: My Neighbor Alice is growing alongside other great communities, and the best is yet to come🌸

We can’t share too much just yet ... we’re cooking in silence, but it’ll be worth it. Something big is coming very soon🌸