Apptio is the leading technology spend and value management software provider and a leader in Technology Business Management (TBM) and multi-cloud FinOps.
Bellevue, WA
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AI ROI isn't determined by model costs alone.
The hidden costs of data, infrastructure, and operations matter too. Read more: ibm.co/6010EpG4e ibm.co/6019EpG4d
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Still treating IT spend as a black box?
Discover 5 practical ways to improve cost transparency, strengthen accountability, and demonstrate IT value, even without a mature ITFM program.
Watch now: ibm.co/6012EpGLM
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Counting tokens isn't the same as measuring value. AI costs are often hidden across hyperscalers, models and infrastructure.
This four-step test explores how to connect AI costs to AI value: ibm.co/6010ETCti
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Bill Lobig shares why executive leaders need greater visibility, accountability, and governance to optimize AI investments and deliver measurable business value in 2026.
Watch now: ibm.co/6019ETZoX
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Only 11% of technology leaders say they're prepared to manage AI at scale.
Without cost visibility and governance, business value is often unclear. Discover how to scale agentic AI with confidence and measurable ROI: ibm.co/6010ETLte
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Tomorrow at 1pm ET: "Predicting K8s Costs Before Code Ships."
Learn how to bring K8s cost estimates into CI and PR reviews before changes merge.
👉 Register here: ibm.co/6019Ern1D
ALT IBM Kubecost September Monthly Kubechat
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Do you know which technology investments are creating value and which are consuming budget by default?
Learn how TBM helps leaders make smarter decisions, manage legacy spending, and fund innovation: ibm.co/6016ETWRe ibm.co/6015ETWRd
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AI adoption is accelerating, but many FinOps practices are still in the crawl stage of AI cost management.
See how the FinOps Maturity Model helps strengthen visibility, governance, and accountability as AI scales.
Access the report 👉 ibm.co/6010ET8ng
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AI adoption is accelerating, but can you prove the value?
Watch Bill Lobig discuss the 2026 AI value reckoning and what executive leaders must do to connect AI investments with defined business outcomes: ibm.co/6010ETZoO
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One week until the next Monthly Kubechat!
See how teams predict K8s costs before code ships, set cost thresholds in CI/CD, and prevent costly changes before merge. Shift-left #FinOps in practice.
👉 Register here: ibm.co/6012ErnEa
ALT IBM Kubecost September Monthly Kubechat
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Your AI budget may be missing a major cost driver. The infrastructure powering AI can significantly impact its true economics.
Discover how AI TCO and Data Center TCO work together to drive smarter decisions: ibm.co/6013ET8iU
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Many organizations struggle to answer one question: "What should we stop funding"? Not because they lack data, but because strategy, funding, and execution live in silos.
Watch the latest episode of #ITFMInsights to learn more: ibm.co/6018ErMgm
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As AI costs become more dynamic, visibility is becoming a competitive advantage.
Greg Holmes shares how C-suite leaders can align AI investments with business priorities, improve visibility, and maximize ROI from AI initiatives: ibm.co/6019ErgDv ibm.co/6018ErgDQ
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The future of ITFM & SPM is more than just better reporting.
It's better recommendations on:
✅ Where to invest
✅ What to rationalize
✅ How to rebalance priorities
That's where decision-making is headed. Tune in here: ibm.co/6017ErdKD
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If IT spend is rising but visibility isn't, decision-making gets harder.
The Top 10 IT Metrics help bring clarity to costs, consumption, and business value.
Which KPI drives the greatest impact in your organization? Explore here: ibm.co/6011ErdJd ibm.co/6010ErdJj
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Scaling AI without understanding infrastructure costs is a risky bet.
Learn how to connect the total cost of AI, data center economics, and business value to govern AI investments with confidence.
Download the paper: ibm.co/6014ET89i ibm.co/6013ET899
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Most organizations are still in the Crawl or pre-Crawl stage of AI cost management.
See how FinOps teams can improve visibility, forecasting, and accountability 👉 ibm.co/6013ET8JB
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On September 17th, Apptio and @IDC experts will explore how AI economics helps leaders:
- Move from managing costs to optimizing business value
- Justify their AI investment decisions
- Establish a shared framework for AI initiatives
Register now: ibm.co/6013ETBmb
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What will your next K8s change cost?
Join the September 24th Kubechat to see how IBM @Kubecost predicts costs from #Kubernetes manifests in CI and surfaces estimates directly in pull requests.
👉 Join live: ibm.co/6015ErnE5
ALT IBM Kubecost September Monthly Kubechat
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AI spending is rising, but are business outcomes keeping pace?
Greg Holmes explains how executive leaders can bring greater accountability to AI investments, measure value, and ensure innovation delivers measurable returns: ibm.co/6012Erg8q
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