The Consumer Technology Association, producer of @CES, is where the people, policies and insights of innovation come together.

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#CES2027 complimentary registration closes for CTA members on October 8. Every employee at your company is eligible, one of the many perks of membership at the world's most powerful tech event. Don't miss the deadline. Register today: registration.experientevent.…
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Yesterday, CTA brought member companies to the FDA’s White Oak Campus for an FDA Vendor Day focused on emerging digital health technologies. Through interactive demonstrations, CTA members @aidocmed, @biointellisense, Curai, @dexcom, @EssiLux, @hippocraticai, @noom, @Oracle, @SamsungUS and @verilyhealth had the opportunity to showcase their technologies directly to @FDA and share how new tools are being developed for patient care. Thank you to our participating members and FDA for bringing industry and regulators together to advance collaboration and dialogue around the technologies shaping healthcare.
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Your next TV purchase could quietly save you money on your electricity bill. Ally Peck, CTA's Director of Environmental Policy and Sustainability, reflects on the nearly decade-long effort behind CTA's newly expanded TV energy efficiency agreement, now covering every major TV brand and projected to save consumers approximately $1.8 billion a year once fully implemented. More on CES Now: cesnow.substack.com/p/how-th…
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What if your home managed the sunlight for you? This week's CTA Labs: @BeccaFarsace looks at Caséta smart shades and blinds by @Lutron. Shades and real basswood blinds you control by app, remote, schedule or voice. The smart wood blinds adjust their own title as the sun moves, cutting glare and managing heat gain on their own. Full feature on CES Now: cesnow.substack.com/p/cta-la…
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To win the AI race and ensure continued U.S. technology leadership, U.S. trade policy must reinforce a resilient, competitive and globally integrated domestic ecosystem. Broad Section 232 tariffs would undermine that goal and make products less affordable for Americans.
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Think of someone whose work changed how we live, work or play. That's exactly who belongs in the Consumer Technology Hall of Fame. Nominations for 2027 close September 30: cta.tech/about/consumer-tech…
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Have a perspective on where tech and innovation are headed? We want to hear it. CTA members get more than complimentary access to CES Now, our Substack. You can also submit your own story to be featured. Submit yours today: cta.tech/member-hub/member-o…
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CTA's Fall Forum brings leading innovators together in San Francisco, Sept. 29–Oct. 1, for standards development, industry conversations and connections. On AI Day, Driving the Future: AI, Mobility and the Road Ahead, discover how AI is reshaping urban mobility, from autonomous vehicles to intelligent traffic systems. Time is running out to join us! Explore the schedule and register to join in on conversations around the AI workforce, investment, California AI policy, energy, copyright and more: cta.tech/events/fall-forum/
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CTA supports effective U.S. policies to eradicate forced labor from global supply chains. Training partners to impose and enforce forced labor import prohibitions is a welcome step. Once they do, the U.S. should drop the Section 301 tariffs. ustr.gov/about/policy-office…
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Most voice assistants wait to be asked. Take a closer look at ElliQ from CTA member @IntuitionRobo, an AI companion that uses movement, light and gesture to start the conversation itself. Full CTA Labs video with @BeccaFarsace on CES Now: cesnow.substack.com/p/cta-la…
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The United States is the best place to innovate, but new semiconductor tariffs would make it harder for American entrepreneurs to invest, grow and compete globally.
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Chile is bringing its first-ever Global Pavilion to #CES2027, the largest South American Pavilion the show has ever had. CTA's President and CEO @kmfabrizio, fresh off her trip to Chile, sits down with Melissa Harrison to share what the entrepreneurs on the ground are building and why the region's momentum stood out. Watch the full conversation on CES Now: cesnow.substack.com/p/the-br…
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The average modern vehicle contains more than 1700 semiconductors powering safety systems, navigation, connectivity and advanced driver assistance features. Broad semiconductor tariffs could raise costs throughout the auto supply chain and make vehicles more expensive for American drivers.
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Every ribbon cutting is a new beginning. Here's ours through the years. Will you be there for the next one? Your Next Starts Here → registration.experientevent.…
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How can AI support older adults in their day-to-day lives? For the first CTA Labs feature, Becca Farsace takes a look at ElliQ from CTA member @IntuitionRobo, an AI-powered companion designed to support older adults through conversation, wellness and everyday engagement. Watch the full feature and read more on CES Now: cesnow.substack.com/p/cta-la…
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America's digital economy runs on semiconductors. They power networks, data centers, devices and systems that support work, learning, healthcare, commerce and national competitiveness worldwide. Raising costs on chips means raising costs across the services Americans depend on every day.
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Good news for your electricity bill. CTA, together with leading TV brands and energy efficiency organizations, announced new commitments to improve television energy efficiency across the U.S. and Canada, with @BestBuy, @Walmart and @Skyworth joining the program: cta.tech/press-releases/majo…
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CTA continues to support the PACK Act. The consumer tech industry needs a consistent national labeling framework that provides clarity for consumers, encourages sustainable solutions and lets innovators thrive. Learn more: cta.tech/media/oojdi5jv/cta-… @HouseCommerce @EnergyCommerce @TXRandy14
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CTA brought together leaders from healthcare, technology, government and academia in D.C. for our inaugural Health Week. The conversation continues at CES 2027, Jan. 6–9 in Las Vegas. See what’s next in health tech: cta.tech/about/shaping-the-f…
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