4.5m views, this hit a nerve!
A well-known designer quits because AI can do his job better than he can.
Whether you agree we’ve crossed that threshold or not (I do), it's a fact that we will all have to face soon.
AI has already surpassed you in the vast majority of areas; it
It’s over. I’m quitting design.
A client of mine just created a logo with Fable 5, and the result left me speechless.
It understood the brand story, values, audience, strategy, and turned all of it into a smart, minimal symbol. A genuinely brilliant concept. The kind of idea that captures everything at once. Something I honestly don’t think I would have come up with myself.
And it didn’t just nail the idea. It executed the design pixel-perfectly.
So I raise the white flag.
My skepticism about AI’s ability to do great design is officially gone.
There, I said it:
AI beat me at design.
Now that AI finally took my job, I can peacefully quit and dedicate my life to studying the only thing it may never achieve: human consciousness and the pathways to God.
Good luck everyone.