THIS ISN'T REAL LIFE. IF NBA TS ISN'T THE FUTURE OF FANDOM, I DON'T KNOW WHAT IS!!!! @Boards2Buckets #NLL fam: Time to put the @nbatopshot community on notice. @hbarnes is one of us. Blessed. Honored. We celebrate tonight🎉🥳 ⭐️twitch.tv/boards2buckets⭐️ #NBATopShotThis
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An all time dumb take. Literally every guy in that 5-man lineup is a plus defender. You can nitpick on the Heat offense but their defense is going to be the calling card. I would say that colonoscopy messed up his hoops knowledge but he’s been out of touch for a while.
Bill Simmons just had the most EMBARRASSING Miami Heat segments of all time with Zach Lowe: “Who’s playing defense on this team? Who’s guarding Jayson Tatum? Andrew Wiggins? Ok. Wiggins did guard Tatum well 4 years ago. Giannis, Bam, Wiggins, Mitchell, Larsson, that’s my crunch time 5. Welcome to the play in.” Bill also doesn’t think the Pelle Larsson contract was good as he thought it should’ve been 3 years $25M instead.
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Becoming radicalized on the Miami Heat, why does everyone think they suck? Got rid of a bunch of low to negative winning-impact guys, kept their best players, and added GIANNIS. Can go way deeper, but the pitch for MIA can be that simple. They're a real contender in the East.
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Miami got their White Whale, finally. They could be awesome. They could be good. They could be mid. The reality is that we can't assume things about this version of them, and that's exciting. Miami could be anything great. Or anything disappointing. I wrote why on the substack.
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As we approach a new NBA season—and a new wave of @NBATopShot Moments—I want to address one of the community’s favorite buzzwords: Dilution. It comes up consistently in conversations about supply, mint counts, and declining values. But I think it’s worth being precise about what actually can and cannot be diluted. More supply can dilute attention. More supply can dilute demand. More supply can dilute scarcity across a player’s catalog. More supply can dilute collector dollars. More supply can dilute utility. More supply can also create cannibalistic competition. And yes—more supply can absolutely affect prices. But (this distinction matters): More supply CANNOT dilute a Moment. A Moment captures something fixed: A specific date. A specific time. A specific place. A specific player. A specific play. Its mint count is fixed. What happened, happened. What can change is how we understand its significance. Provenance and historical importance can actually grow over time as the story around a Moment continues to unfold. Vince Carter’s Moment from March 11, 2020 is one of my favorite examples. At the time, it was simply a Vince Carter three-pointer. Then the world changed. That night became the night the NBA shut down as COVID became a global crisis. It became the final game of Vince Carter’s 22-year NBA career. And in retrospect, 3/11/2020 became one of those rare dates where sports history, broader world history, crypto history, and Top Shot history all intersected. None of that was fully knowable when the play happened. The Moment didn’t change. Its story did. And that is exactly why provenance matters. Historical significance is not always obvious in real time. Sometimes a Moment becomes more important because of what happens next. Another Moment can feature the same player. The same team. Even a nearly identical play. But it cannot be that Moment. A Moment can rhyme. By definition, it cannot repeat. You can call this semantics if you want. But with a new season coming, NEW MOMENTS ARE COMING. They’re going to compete for your attention. They’re going to compete for your money. Some may make older Moments less relevant. Others may add context that makes older Moments even more meaningful. They can change demand. They can change attention. They can change prices. They can even change how we understand the history surrounding an older Moment. But they cannot change what actually happened. New Moments can compete with old Moments. They cannot dilute them. Happy collecting.
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Check out what I’ve been building over on Hardcourt. It’s been a productive break! Comment below what your favorite new addition is, or what you want to see next and I’ll give away pro to 3 lucky winners!
We've been busy👀 Two weeks with no basketball went into building. Pro can now plan an entire Fast Break or Open Gym run from your collection, fatigue rule included. Play free with no collection. Call player numbers every night in Pickup. Rep your team in one of 45 hubs. Learn more: hardcourt.io/posts/september…
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Today I ordered my second custom PCB. A year ago, I hardly knew what a PCB was. It started when I struggled to get an Upwork contractor to deliver prototype electronics for an AI car I was working on. So, like many other times in my career, I decided to just figure it out myself. Using AI, I had a working prototype in a couple of days. Not just the code or the layout, something I could actually touch and play with. Wow, I was hooked. All of a sudden my options were endless. I no longer had to rely on others to build the things in my head. It was (and is) intoxicating. So I pushed hard, building dozens of things over the last year - here are a few: 🚗 An AI-powered toy car 📊 Custom analytics dashboards for clients 📸 A private Instagram replacement for just friends and family 👩‍💻 A production app used by hundreds 🔡 An AI-powered CMS where you just type the changes you need 📡 A communications device that lets you text loved ones without cell service 🎹 A modular kids synth Then the tools themselves became the project. I was outgrowing the AI tools out there, so I started building my own: 🧠 A memory system so the AI always has my context 👨‍💻 A custom terminal to manage 50+ AI sessions in parallel 👯‍♂️ A system for multiple AI agents to work together 🔄 A framework template to automate any process with AI 💬 A multi-user AI chat interface for collaborating with coworkers I have 15+ years across UX, design, marketing, technology, product management, sales, and entrepreneurship. All of that let me move lightning fast across verticals. But the real shift became clear when I tried onboarding others and showing them my workflows. The projects weren't the thing I'd built this year. The skill was: knowing how to structure work for an AI. Where the limits are. Where human input is crucial. How to break a complex project into smaller AI-driven tasks. There is both an art and a science to it. Like many, I'm also terrified by what AI means for my industry and our world. The uncertainty is really tough. We're all still figuring out how to operate in this new reality. Right now, I'm choosing to focus on the incredible things it's enabling me to do. That second PCB? It's for the off-grid messenger above. A year ago that path simply didn't exist for me. That's what this year has really been — AI opening doors I didn't know were there. I can't wait to see the friendships, adventures, and projects on the other side of the next one. hashtag#AI hashtag#CareerPivot *Written by me, edited by an AI - also I like em dashes*
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The OG builder around Top Shot has just released a new app that is truly mind-blowing and a labor of love. Please show Steve some love and check it out.
Every @NBATopShot collector deserves a great app for their Moments. Years of iterations later, here is mine, and it is yours too. topshotexplorer.com v2: every play, set, edition and moment, read straight from the Flow Blockchain. Open source. More info ⬇️
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Every @NBATopShot collector deserves a great app for their Moments. Years of iterations later, here is mine, and it is yours too. topshotexplorer.com v2: every play, set, edition and moment, read straight from the Flow Blockchain. Open source. More info ⬇️
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The trenches feel even more ADHD to me this time around than before, I think that's because of a few reasons -AI has made the dev cycles so much faster. People can vibe code up a new app in a day. There's simply just so much more dropping. -Fomo app is unironically causing fomo. People see someone who just made $1M in a day buy something and they drop all their other bags and buy that. Feels like people are chasing a lot more. -We're still not PVE. I think it's still mostly crypto natives fighting each other. Lots of normal people are still bearish, there's still a war with Iran, there's still inflation scares, etc, etc. This will get better when BTC is above that $83k res and then even better again above the magic $100k number. It's still scary to a lot of people down here in the 70s though.
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Replying to @DreamShake_R
Thank you, Dream! I’ve heard consistently from agents over the years about really really good players constantly asking why they aren’t getting more brand opportunities. I hope to help bridge this gap 🫡
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Most early stage consumer brands never seriously plan for athlete partnerships. The assumption is that one athlete would eat a big chunk of the quarterly marketing budget, so it never makes it into the strategy. That assumption is usually wrong, and few companies have anyone in-house positioned to correct it. That's why I've launched Ebbets Athlete Marketing, a consulting firm that helps consumer brands build athlete partnerships. The big talent shops are built for Fortune 500 budgets and max contract players. They aren't usually taking calls from a brand with a four or five figure budget, which leaves a lot of good companies with no real way in. So they either overpay for the wrong athlete, or decide the whole idea isn't for them. I spent years running athlete partnerships and have negotiated hundreds of deals with the agencies that represent the biggest names in sports. I can usually get brands an answer in hours instead of weeks. That experience also teaches you which athletes show up and put in real effort, and how to tell the difference between an athlete looking for a check and one looking for an actual partnership. I'm not an agent, and that matters. Nobody is paying me to place a particular client. Ebbets does three things: 1. Finds the right athlete, usually not the most famous one available. 2. Sources and negotiates the deal. 3. Makes sure you actually use what you paid for, which is where most partnerships quietly fail. The name is a nod to Ebbets Field, which stood a block from where I live in Brooklyn. If you're building something and think an athlete partnership could help you grow it, don't hesitate to reach out.
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Thank you, Clyde!! ❤️
Not on chia unfortunately but I am excited to see more developers building based on their passions rather than expecting profits. With a neopets, petz, animal crossing, and pet society vibe this one is definitely worth watching! 💯
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Bringing it all together at @NFT_NYC My collecting journey speaking on stage explaining the great digital collectibles, communities and the origin of my @WhatDoYouCollct Podcast on @collctn_connctn Network @NBATopShot @DisneyPinnacle @veve_official @CandyDigital @nhlbreakaway
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Not on chia unfortunately but I am excited to see more developers building based on their passions rather than expecting profits. With a neopets, petz, animal crossing, and pet society vibe this one is definitely worth watching! 💯
ICYMI... A new web3 game is coming for the nostalgia lovers of Neopets, Petz, Animal Crossing, & Pet Society... (NFTs, but crossed with a little bit of science 🧬) Join us at the Waystation to explore the many worlds within! Where shall you venture, behind the door? 👀 "Candy land" or "Vaporwave city"?
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Rare you find a founder with such honesty and integrity. Michaela has been a real one and always in the trenches. I can't wait to play her game! Web3 gaming needs more innovation like this.
Hi! My name's Michaela. You may know me as the former CMO of Neopets and @coolcats, & the marketing lead for Supercell esports (Clash of Clans, etc). I'm a gamer at heart & I've spent the greater half of the last 10 yrs marketing & developing games. Before that, I was this nerdy kid who played Neopets. I lived & breathed Neopia, often at the expense of IRL activities and playtime. 😂 I learned to write, draw, and code. I immersed myself in the virtual stock market, guilds, forums, and shops... and I grew up to be a marketer and entrepreneur (and then, CMO of Neopets itself). This journey in the games industry has not always been easy and certainly not painless, but I'd never trade it for anything in the world. The gaming community is precious, and niche, and weird, and loud, & all the things that shape the best of people. When the industry is unkind, the love of community prevails. With that said... I've been itching to carve out my own little space. I'm launching socials for @manyworldsco ... my own dream web3 game, which follows a simple principle: ship first. sell later. I'm not promising a blue chip NFT collection, a token, or any other means to fill your bags. I *am* promising to do my best to bring you guys a GOOD game, one that will hopefully make you smile. Everything else is gravy. 'Many Worlds' is a game that mixes the worlds of quaint, nostalgic digital pet experiences like Neopets, Pet Society, Animal Crossing, and Petz... and couples them with scientific principles (quantum theory, evolution, genetics). A cozy side-scroller with customization, pet collecting, exploration of themed worlds (Candy land! Retro! Cyberpunk! etc), quests, & more... If any of this resonates, please shoot over some support. 🙏 I accept: "❤️❤️❤️" comments, follows of @manyworldsco, and of course... I would be delighted to see you in our new Discord community: discord.gg/4WGfpFuREt See you on the other side. 👀🌌
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alot of web3 gaming missed the mark and never shipped anything. building first doesn't promise success, but it shows good faith in trying to build something epic. you have my support Michaela. !ooh
Hi! My name's Michaela. You may know me as the former CMO of Neopets and @coolcats, & the marketing lead for Supercell esports (Clash of Clans, etc). I'm a gamer at heart & I've spent the greater half of the last 10 yrs marketing & developing games. Before that, I was this nerdy kid who played Neopets. I lived & breathed Neopia, often at the expense of IRL activities and playtime. 😂 I learned to write, draw, and code. I immersed myself in the virtual stock market, guilds, forums, and shops... and I grew up to be a marketer and entrepreneur (and then, CMO of Neopets itself). This journey in the games industry has not always been easy and certainly not painless, but I'd never trade it for anything in the world. The gaming community is precious, and niche, and weird, and loud, & all the things that shape the best of people. When the industry is unkind, the love of community prevails. With that said... I've been itching to carve out my own little space. I'm launching socials for @manyworldsco ... my own dream web3 game, which follows a simple principle: ship first. sell later. I'm not promising a blue chip NFT collection, a token, or any other means to fill your bags. I *am* promising to do my best to bring you guys a GOOD game, one that will hopefully make you smile. Everything else is gravy. 'Many Worlds' is a game that mixes the worlds of quaint, nostalgic digital pet experiences like Neopets, Pet Society, Animal Crossing, and Petz... and couples them with scientific principles (quantum theory, evolution, genetics). A cozy side-scroller with customization, pet collecting, exploration of themed worlds (Candy land! Retro! Cyberpunk! etc), quests, & more... If any of this resonates, please shoot over some support. 🙏 I accept: "❤️❤️❤️" comments, follows of @manyworldsco, and of course... I would be delighted to see you in our new Discord community: discord.gg/4WGfpFuREt See you on the other side. 👀🌌
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immortalizing this moment
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Our follower count @manyworldsco is sub-100 — howeverrrr they are real people, engaging, entering waitlists, joining discord, chatting… and we’re just at Day 2. I’d take 50 engaged followers over 10k fake ones any day.
People can argue all they want. Your follower count is still the number that matters the most by far. That is why bot buying exists. A 50k account with 2 comments still lands more deals than a 2k account with 10x the engagement. Brands will always look at your following count first and then possibly ask for secondary numbers (such as engagement rate, Sorsa score, etc.) for verification. Want brand deals? Grow your following count. That doesn't mean you shouldn't make good content or build real connections with people in the ecosystem. I'll be writing an article about this later this week to go into more detail on why this is the case.
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(I'm so sorry. 😂) join the waitlist for many worlds: many-worlds.co/
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Hi! My name's Michaela. You may know me as the former CMO of Neopets and @coolcats, & the marketing lead for Supercell esports (Clash of Clans, etc). I'm a gamer at heart & I've spent the greater half of the last 10 yrs marketing & developing games. Before that, I was this nerdy kid who played Neopets. I lived & breathed Neopia, often at the expense of IRL activities and playtime. 😂 I learned to write, draw, and code. I immersed myself in the virtual stock market, guilds, forums, and shops... and I grew up to be a marketer and entrepreneur (and then, CMO of Neopets itself). This journey in the games industry has not always been easy and certainly not painless, but I'd never trade it for anything in the world. The gaming community is precious, and niche, and weird, and loud, & all the things that shape the best of people. When the industry is unkind, the love of community prevails. With that said... I've been itching to carve out my own little space. I'm launching socials for @manyworldsco ... my own dream web3 game, which follows a simple principle: ship first. sell later. I'm not promising a blue chip NFT collection, a token, or any other means to fill your bags. I *am* promising to do my best to bring you guys a GOOD game, one that will hopefully make you smile. Everything else is gravy. 'Many Worlds' is a game that mixes the worlds of quaint, nostalgic digital pet experiences like Neopets, Pet Society, Animal Crossing, and Petz... and couples them with scientific principles (quantum theory, evolution, genetics). A cozy side-scroller with customization, pet collecting, exploration of themed worlds (Candy land! Retro! Cyberpunk! etc), quests, & more... If any of this resonates, please shoot over some support. 🙏 I accept: "❤️❤️❤️" comments, follows of @manyworldsco, and of course... I would be delighted to see you in our new Discord community: discord.gg/4WGfpFuREt See you on the other side. 👀🌌
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