After assessing more than 169 content pieces, while tackling stereotypes, breaking down clichés and building toolkits for more than a year, we are ready with OWomaniya!2024 Report.
Our aim?
To identify the gaps, challenges and opportunities for creating a gender-balanced and inclusive industry.
Stay tuned for more information.
#OWomaniya2024#FilmIndustry#IndianFilmIndustry#EntertainmentIndustry#ComingSoon
O right, HOD stands for Head of 'Disparity'! 😏
Even though the underrepresentation of women across all the departments is definitely concerning, there is a sluggish growth since last year.
Trailers are a sneak-peak into what one should expect while watching the real thing. This is true on so many levels.
While the 2% increase in women's talk time in trailers may seem like progress, in the larger scheme of achieving gender parity we still have a long way to go.
Cinema sirf teen cheezon se impactful banta hai, inclusivity, inclusivity, inclusivity.
With a 5% increase in the number of properties that qualified the Bechdel test, we move an inch closer towards gender parity.
It’s been such a privilege to work on O Womaniya! A unique, annual report on women in entertainment! Thank you
@ormaxmedia and
@primevideoin for being such great partners. We hope this continuing effort prompts conversation and change!
As soon as we raised the bar, the divide became more evident.
As compared to Bechdel Test, there is a 22% decline in the number of selected properties that qualify the O Womaniya! Toolkit.
With the ever-evolving entertainment industry, it was about time to upgrade the
parameters by which we gauge content diversity.
Designed for writers, and creators, the O Womaniya! Toolkit will ensure equitability is an integral part of the stories we tell and consume.
Tangible change requires constant conversation. We’ll go first.
The O Womaniya! 2024 roundtable, presented by @PrimeVideoIN, in collaboration with @OrmaxMedia, featuring artists who are pushing the needle towards parity in their own ways.