Pizza, Bagels and the Senior Director, Youth Content Strategy and Initiatives at MLB.
New York, NY
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Don't sleep on the epic season finale of "The Doug Out!" featuring the @Dodgers and Shohei Ohtani!
Catch Doug and Scout as they put Shohei's secret weapon to the test: the power nap! Check out the full episode now on MLB Clubhouse: piped.video/tgIKj8za6hg
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Trying to recreate my baseball loving childhood has been such a blast. Appreciate Jonna diving in here with me: onnj.com/inside-mlbs-youth-s…
Growing the game could start long before a kid ever sits down to watch nine innings. ⚾
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I sat sat down with @MLB’s Gordon Lessersohn, Senior Director of Youth Content Strategy and Initiatives, to talk about MLB Clubhouse, how kids are discovering baseball today, and why reaching the next generation means meeting them where they already are.
From YouTube and stop-motion animation to family connection and creating those first little “touchpoints” with the game, this was such a fun conversation about what the future of baseball fandom could look like.
Read ➡️ onnj.com/inside-mlbs-youth-s…
#mlb #baseball #youthsports #youthbaseball #education @GordonLess
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Was fun yapping about mlb clubhouse and kids content !
MLB reached out to me recently about their kids’ initiatives and all of the great things they are developing to bring more young fans to the sport. ⚾️📚✏️
Gordon Lessersohn, MLB’s Senior Director of Youth Content Strategy and Initiatives, takes us inside the early conversations that helped shape MLB Clubhouse and a new approach to reaching the next generation of baseball fans. ⚾️
Check out their new kids channel on YouTube! piped.video/@mlbclubhouse?si…
#mlb #baseball #youthbaseball #youtube #kidssports @MLB @GordonLess
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From Maracaná Stadium, here is “Dai Dai,” the @FIFAWorldCup Official Song 2026. Coming 5/14. We’re ready! ⚽️🐺 @burnaboy
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Gordon Lessersohn retweeted
The @Cubs’ Nico Hoerner has been a lot of fun to watch this season. But we asked him who he enjoys watching in our new @MLB Clubhouse series “Who Ya Got?”
piped.video/shorts/fP5KW5wWx…
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Gordon Lessersohn retweeted
In keeping with tradition, here is the Jackie Robinson film we did with MLB back in 2020. This will always be one of the most important pieces I’ve directed. Shout out to @GordonLess and the team.
mlb.com/video/4-us-2-remembe…
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Such a joy of a show. Henry is a big fan.
Major League Baseball is taking creativity to the next level with “MLB Art Club” 🎨
The new drawing show will blend sports facts and creativity. In each episode, an artist coach and kids draw MLB mascots or iconic symbols from each Club, encouraging kids to draw along using original ideas so they too put imagination into action!
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Gordon Lessersohn retweeted
Inspiring to see sports leagues like @MLB meeting the next generation of fans where they are ⚾
Check out MLB Clubhouse, their new @YouTube channel where kids can learn more about baseball and softball: piped.video/@MLBClubhouse
JUST IN: “MLB Clubhouse” is here and ready to engage the next generation of young fans! ❤️
MLB will now have a new YouTube channel for kids with youth-focused content to bring kids closer to the game than ever before. The MLB Clubhouse lineup will feature weekly shows called “The Doug Out!,” “MLB Art Club,” “No Easy Outs,” and “Let’s Play Ball” along with weekly highlights and compilations for kids!
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I have worked very closely with @GordonLess for years and know how deeply he cares about baseball and storytelling for children. So thrilled MLB Clubhouse has launched. For anyone with kids, I recommend you watch! piped.video/@MLBClubhouse
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Very proud and excited for our MLB Clubhouse launch on YouTube. Please go check it out and subscribe !
JUST IN: “MLB Clubhouse” is here and ready to engage the next generation of young fans! ❤️
MLB will now have a new YouTube channel for kids with youth-focused content to bring kids closer to the game than ever before. The MLB Clubhouse lineup will feature weekly shows called “The Doug Out!,” “MLB Art Club,” “No Easy Outs,” and “Let’s Play Ball” along with weekly highlights and compilations for kids!
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Gordon Lessersohn retweeted
All these years later, Vlad Sr.'s letter to Vladdy Jr. still hits us in the feels 🥹 #WorldSeries
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Fantastic
🐟HOW HUMPY WON🐟
The Seattle Mariners hapless salmon mascot had never won the mascot race... until the 15th inning of ALDS Game 5.
Talked to the mind behind the fish to learn about Humpy's origins and how Humpy's 1st victory helped energize the Ms.
🔗 sports.yahoo.com/mlb/article…
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Gordon Lessersohn retweeted
Edwin Díaz didn’t even like pitching when he was young.
Determination helped make him one of the best closers in baseball.
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Forever a legend for his acting in our Bryzzo Souvenir campaign.
Anthony Rizzo has announced his retirement after 14 seasons with the Cubs, Yankees and Padres.
Rizzo was a 4-time Gold Glove Award winner (2016, 2018-2020) and won Platinum Glove honors in 2016. He was also a 3-time All-Star (2014-2016) and won a Silver Slugger Award in 2016. In 2017, Rizzo was bestowed with the prestigious Roberto Clemente Award.
And, of course, he was an integral part of the @Cubs 2016 #WorldSeries championship team.
ALT Anthony Rizzo Thank You Cubs, Yankees, Padres Pictured: A photo of Anthony Rizzo in a blue Cubs uniform celebrating after the Cubs clinched the 2016 World Series.
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Gordon Lessersohn retweeted
Elmo is ready for the big leagues! ❤️⚾️ #SesameRoadTrip
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Gordon Lessersohn retweeted
No one catches a fly ball like Big Bird! That's why he's our M.V.B: Most Valuable Bird! ⚾️🏟️🙌 #SesameRoadTrip
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Episode 2! @TheCUTCH22 was a legend, as always.
“That was probably the lowest moment for me as a 12-year-old kid.”
Andrew McCutchen can still remember the feeling of losing a championship game in Little League, but it shaped his ability to learn from and cope with failures on the field.
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