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Congratulations to our Learfield Broadcast teammate, Todd Ellis, the longtime Voice of the Gamecocks, on being named the 2026 recipient of the NFF Chris Schenkel Award! 🎙️
We’re proud to celebrate Todd’s dedication to South Carolina and the broadcasts that connect fans to the team they love.
#Learfield #Gamecocks #SportsBroadcasting
Our longtime Voice of the Gamecocks, Todd Ellis, has been named the 2026 recipient of the NFF Chris Schenkel Award! This honors a distinguished broadcasting career and enduring connection to the university.
Thank you for your dedication, Todd!
🔗: scgamecocks.info/EllisAward
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That’s a wrap on CALS at TCU! 🐸
We’re grateful for Cole Gahagan’s opening conversation, Christian Lewis’s “Lessons from the AD’s Office,” the chance to celebrate Heston, and everyone who joined us at the Learfield event.
Thank you, @ADsymposium @TCU_Athletics and @GoTeamIMPACT!
#CALS #TeamIMPACT
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A new look for @ZagMBB. 🏀 Altana joins Gonzaga Men’s Basketball as its official jersey patch partner for 2026–27, the Zags’ first season in the Pac-12.
Read more: bit.ly/4xX2QJh
#ZagMBB #CollegeBasketball
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Welcome home to Alabama, Evan Hawkins! 🐘
Evan has been named VP and GM of @UA_CTSN, Learfield’s local team representing Alabama Athletics.
Learn more: bit.ly/4z2m1SC
#RollTide
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Heston and his family shared their story on Good Morning America @GMA. 💜
We love partnering with Team @GoTeamIMPACT to help make dreams like Heston’s possible. Seeing the @TCUFootball family rally around him says so much about the power of college sports.
Watch: bit.ly/4z373Mk
#TeamIMPACT #GoFrogs
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ONE SECOND. ONE GAME-WINNING TD. 🐤
@HawkeyeFootball delivered a last-second victory at Michigan, with @GaryDolphin on the call for @Iowa_Learfield.
Turn up this week’s #CallOfTheWeek. 🔊
#Hawkeyes | #FightForIowa
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Thank you to CALS @ADsymposium and @TCU_Athletics for welcoming Learfield President & CEO @ColeG13 to the opening dinner. We were proud to join the conversation about college athletics and celebrate Heston’s signing day moment with TCU Football and @GoTeamIMPACT.
🐸
#CALS #TeamIMPACT
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Sports bring us together, inspire movement, and build connection.
This Family Health & Fitness Day, we recognize the importance of making time for movement and well-being with the people who matter most.
#FamilyHealthAndFitnessDay #FamilyFitness #HealthyFamilies #ActiveTogether #MoveTogether
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A jersey patch can anchor a partnership that reaches well beyond the uniform. Learfield’s Allison Fillmore @allit23 explores what’s driving the rise of jersey patches and other prominent branding assets in @NACDA’s digital magazine.
Read: bit.ly/4yYYqlT
#CollegeAthletics
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Register now!
#PACnet27 registration is open! 🎉
Give your team direct access to what's shaping ticketing, marketing, and fundraising in live entertainment.
Save $300 with early registration through 11/6. 🎟️ bit.ly/4jdvm5n
📍2/21–24 in Huntington Beach, CA
#BuildingTogether
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More ways to play in the apps fans already use. 📱
Our @SIDEARMSports team has partnered with LiveLike to bring trivia, predictions and more to college athletics mobile apps. Daily Play is already live for Michigan, Texas and Texas Tech.
Details Here: sidearmsports.com/news/2026/…
#CollegeSports
Introducing Daily Play. SIDEARM Sports and LiveLike are bringing gamified fan experiences to our partners and fans alike.
Read more about this exclusive partnership here: sidearmsports.com/news/2026/…
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From Berkeley roots to the 50-yard line. 🐻
@databricks and @CalAthletics are teaming up, with the Bears’ football venue named Databricks Field at California Memorial Stadium. The midfield logo debuts Friday vs. Clemson.
Read more: bit.ly/4d5EBkt
#GoBears
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The next chapter with @BradleyBraves is underway. 🅱️
Learfield has extended its multimedia rights partnership with Bradley Athletics for 10 years. Next up: more opportunities for brand partners, including the pursuit of the Braves’ first jersey patch partner.
Learn more: bit.ly/4AluD8q
#BradleyBraves #CollegeSports
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A 25+ year partnership has a new place on the field. 🏈
@ForrestHealthMS is the first jersey patch partner of @southernmissfb. Its for life patch reflects a shared commitment to South Mississippi.
Learn more: bit.ly/4cWEpnE
#SouthernMiss #ToTheTop
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College athletics is only beginning to realize its full commercial potential.
Our CEO @coleg13 joined @FOS to discuss what’s driving increased brand investment and the opportunities ahead for the industry.
#CollegeSports #SportsBusiness
"I think we are only scratching the surface for all of the commercial opportunities that lie ahead in college athletics."
Learfield CEO Cole Cahagan breaks down what's fueling the rush of brand dollars into college athletics.
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College sports are evolving quickly. @coleg13 joins @Sportico's Justin Birnbaum to discuss the growth of private equity and what it could mean for collegiate athletics.
Watch the conversation below. 👇
Learfield represents more than 200 of the nation's top collegiate properties including the NCAA. Justin Birnbaum speaks with Learfield CEO, Cole Gahagan, about the growth of private equity in College Sports and the constantly evolving market of collegiate sports.
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Learfield has named Matt Deimund as Chief Strategy Officer, bringing an experienced industry leader back to the company to guide enterprise strategy and growth.
Welcome back, Matt!
Learn more: bit.ly/4jhbsqe
#SportsBusiness
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Four schools. Four passionate fan bases. 📱🏟️
Learfield and @Visible are teaming up to engage fans across @USC_Athletics, @GoDucks, @GopherSports, and @RUAthletics through marquee branding, digital content, and gameday experiences.
Learn more: bit.ly/47dwdvI
#CollegeSports #SportsMarketing
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Our CEO @ColeG13 joined @achristovichh to share the evolving college sports landscape.
Watch the full @FOS interview: gofos.co/4yKJDel
#CollegeSports #NIL
"We are flawed, not broken."
Learfield CEO Cole Gahagan says NIL, often pointed to as a source of college athletics' flaws, may also be one reason it's hotter than ever.
Full interview with FOS's @achristovichh: gofos.co/4yKJDel
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