Simplicity Group is a research-driven digital asset GTM and tokenomics consultancy, est. in 2022.

๐—ง๐—ต๐—ฒ ๐—ง๐—ผ๐—ธ๐—ฒ๐—ป ๐—˜๐—ฐ๐—ผ๐—ป๐—ผ๐—บ๐˜† Google's monthly token volume rose from 9.7 trillion in May 2024 to 3.2 quadrillion in May 2026, a 330-fold increase. It reached 480 trillion by May 2025 and 980 trillion by July. Sources: Google I/O and Alphabet earnings disclosures.
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๐—›๐—ผ๐˜„ ๐—Ÿ๐—ผ๐—ป๐—ด ๐—•๐˜‚๐˜†๐—ถ๐—ป๐—ด ๐—ฆ๐—ถ๐—ด๐—ป๐—ฎ๐—น๐˜€ ๐—ฆ๐˜๐—ฎ๐˜† ๐—ช๐—ฎ๐—ฟ๐—บ A pricing-page visit stays warm for days and calls for same-day human follow-up. A funding round or SH01 filing stays warm for one to two quarters, so the signal should determine the outreach cadence. Read our deep dive here: nitter.net/SimplicityWeb3/status/โ€ฆ
Cold email replies average 3.43%. Campaigns built on buying signals report 15 to 25%, and the gap is targeting rather than copy. So which signals are worth watching, and how do you route them before they decay?
Article

GTM Engineering: Signals That Actually Move The Needle & Routing

The average cold email garners a 3.43% reply rate, according to Instantly's 2026 benchmark report, and Backlinko's study of 12 million outreach emails found that only 8.5% received any reply at all.

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๐—ฆ๐˜๐—ฎ๐—ฏ๐—น๐—ฒ๐—ฐ๐—ผ๐—ถ๐—ป๐˜€ ๐˜ƒ๐˜€ ๐˜๐—ต๐—ฒ ๐—–๐—ฎ๐—ฟ๐—ฑ ๐—ก๐—ฒ๐˜๐˜„๐—ผ๐—ฟ๐—ธ๐˜€ Adjusted stablecoin transfer volume reached $10.2 trillion, within 4% of Mastercard. Stablecoins now operate at card-network scale, although transfer volume is not consumer payment volume. Sources: Visa Onchain Analytics and company filings.
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๐—”๐—œ ๐˜ƒ๐˜€ ๐—–๐—ฟ๐˜†๐—ฝ๐˜๐—ผ ๐—”๐—ฑ๐—ผ๐—ฝ๐˜๐—ถ๐—ผ๐—ป ChatGPT grew from 1 million users after launch in 2022 to more than 800 million weekly users in 2025, exceeding an estimated 741 million crypto owners. Sources: OpenAI and Crypto.com market sizing reports.
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๐—š๐—น๐—ผ๐—ฏ๐—ฎ๐—น ๐—”๐—œ ๐—”๐˜€๐˜€๐—ถ๐˜€๐˜๐—ฎ๐—ป๐˜ ๐— ๐—ผ๐—ป๐˜๐—ต๐—น๐˜† ๐—ช๐—ฒ๐—ฏ ๐—ฉ๐—ถ๐˜€๐—ถ๐˜๐˜€ ChatGPT recorded 5.6 billion web visits in May 2026, more than the other six assistants shown combined. Gemini was second at 2.9 billion, while Claude ranked third at 952.6 million. Source: Similarweb, May 2026.
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๐—”๐—œ ๐˜ƒ๐˜€ ๐—–๐—ฟ๐˜†๐—ฝ๐˜๐—ผ ๐—ฉ๐—ฒ๐—ป๐˜๐˜‚๐—ฟ๐—ฒ ๐—™๐˜‚๐—ป๐—ฑ๐—ถ๐—ป๐—ด AI venture funding reached $386 billion in H1 2026, versus $8 billion for crypto, a roughly 48-fold gap. In 2022, the sectors raised $45.8 billion and $30 billion respectively. Sources: Crunchbase and Galaxy Research.
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๐Ÿฒ ๐—ค๐˜‚๐—ถ๐—ฐ๐—ธ ๐—ช๐—ฎ๐˜†๐˜€ ๐—ง๐—ผ ๐—œ๐—บ๐—ฝ๐—ฟ๐—ผ๐˜ƒ๐—ฒ ๐—ฌ๐—ผ๐˜‚๐—ฟ ๐—š๐—˜๐—ข Before rewriting for AI search, check whether assistants can reach your pages. Here's 6 tips on the fundamentals to improve your GEO. Sources: OpenAI, Perplexity, Microsoft and Google.
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๐—ช๐—ต๐—ฒ๐—ฟ๐—ฒ ๐—•๐˜‚๐˜†๐—ถ๐—ป๐—ด ๐—ฆ๐—ถ๐—ด๐—ป๐—ฎ๐—น๐˜€ ๐—ฆ๐˜‚๐—ฟ๐—ณ๐—ฎ๐—ฐ๐—ฒ The earliest useful buying signals are often public records, not intent data. A trademark filing can reveal an unlaunched product 2 to 12 months early, while a new subdomain shows that infrastructure is already being built. Read our deep dive here: nitter.net/SimplicityWeb3/status/โ€ฆ
Cold email replies average 3.43%. Campaigns built on buying signals report 15 to 25%, and the gap is targeting rather than copy. So which signals are worth watching, and how do you route them before they decay?
Article

GTM Engineering: Signals That Actually Move The Needle & Routing

The average cold email garners a 3.43% reply rate, according to Instantly's 2026 benchmark report, and Backlinko's study of 12 million outreach emails found that only 8.5% received any reply at all.

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Simplicity Group retweeted
๐Ÿ’น The API for Polymarket ๐Ÿ‘‰ @structbuild They give agents, traders, and builders an API for real-time and historical prediction market data. We make sure itโ€™s real-time, reliable, and available on every chain with industry-leading RPC and WebSockets ๐Ÿ˜‰ Read the story ๐Ÿ‘‡
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Great to see one of our portcos being highlighted by an industry leader. Only the beginning for @structbuild and a lot more growth to come ๐Ÿš€
๐Ÿ’น The API for Polymarket ๐Ÿ‘‰ @structbuild They give agents, traders, and builders an API for real-time and historical prediction market data. We make sure itโ€™s real-time, reliable, and available on every chain with industry-leading RPC and WebSockets ๐Ÿ˜‰ Read the story ๐Ÿ‘‡
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๐—–๐—ฟ๐˜†๐—ฝ๐˜๐—ผ'๐˜€ ๐—ง๐—ผ๐—ฝ ๐—ฅ๐—ฒ๐˜ƒ๐—ฒ๐—ป๐˜‚๐—ฒ ๐—š๐—ฒ๐—ป๐—ฒ๐—ฟ๐—ฎ๐˜๐—ผ๐—ฟ๐˜€ ๐—ถ๐—ป ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ Hyperliquid generated $28.4 million per employee, 2.5 times Tether and nearly 24 times Circle. Its 12-person team shows how far software operating leverage can stretch. Sources: DeFiLlama, CoinGecko, company filings and company data.
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Global Al Assistant Monthly Active Users
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6sense found buyers first contact their eventual vendor 81% of the time, after completing roughly 70% of the process alone. How should you sequence email, LinkedIn and targeted ads to reach the buying group before it decides?
Article

GTM Engineering: Outbound

By the time a buyer talks to you, they have usually already picked someone. 6sense studied more than 3,500 B2B buyers across three regions over two years and found that buyers make first contact with

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Cold email replies average 3.43%. Campaigns built on buying signals report 15 to 25%, and the gap is targeting rather than copy. So which signals are worth watching, and how do you route them before they decay?
Article

GTM Engineering: Signals That Actually Move The Needle & Routing

The average cold email garners a 3.43% reply rate, according to Instantly's 2026 benchmark report, and Backlinko's study of 12 million outreach emails found that only 8.5% received any reply at all.

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Over 2,000 investors have invested in a crypto round since January 2025, yet only around 250 have done five or more deals. We our sharing our internal tool that we've used to help our clients raise $2M+ in the last 3 months. Our Investor Matchmaker Tool helps: ๐ŸŸข Benchmarks against 2,500+ announced rounds: median, percentiles, where your target. ๐ŸŸข Finds the 12 most suitable lead targets, funds that have priced rounds in your category, ranked by recency and size fit. ๐ŸŸข Suggests the strongest 15 follow-on targets. Try it: investor-match.simplicitygroโ€ฆ Full walkthrough: simplicitygroup.xyz/blog/cryโ€ฆ
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We built a free token modelling tool to let you simulate your token price based on some tokenomics and buy pressure inputs. It runs a Monte Carlo simulation and showcases price, revenue, buy/sell pressure, emissions, and other useful data. Try it out here: tokenomics.simplicitygroup.xโ€ฆ Video how-to: piped.video/watch?v=dy0aFYTVโ€ฆ
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