๐๐๐ ๐ ๐ฉ๐ซ๐จ๐ฃ๐๐๐ญ๐ฌ ๐๐ซ๐ ๐ฆ๐๐ค๐ข๐ง๐ ๐ญ๐ก๐ข๐ฌ ๐๐จ๐ฌ๐ญ๐ฅ๐ฒ ๐ฆ๐ข๐ฌ๐ญ๐๐ค๐ ๐ข๐ง ๐ญ๐ก๐๐ข๐ซ ๐ฆ๐๐ซ๐ค๐๐ญ๐ข๐ง๐ .
Most Web3 projects focus on follower counts, engagements, likes, and retweets.
While this can boost a projectโs reputation to some extent, itโs ultimately a vanity metric.
This is why many projects fail immediately after minting out.
They never took the time to build a real community one thatโs genuinely passionate about the project.
๐๐จ๐ฐ ๐๐๐ง ๐ฒ๐จ๐ฎ ๐๐ฎ๐ข๐ฅ๐ ๐ ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ ๐ญ๐ก๐๐ญโ๐ฌ ๐ญ๐ซ๐ฎ๐ฅ๐ฒ ๐ข๐ง๐ฏ๐๐ฌ๐ญ๐๐ ๐ข๐ง ๐ฒ๐จ๐ฎ๐ซ ๐ฉ๐ซ๐จ๐ฃ๐๐๐ญ/๐ฉ๐ซ๐จ๐๐ฎ๐๐ญ?
1. Collaborate with influencers whose audience aligns with your ideal buyer persona.
2. Run UGC campaigns! yes, you heard that right.โจTheyโre a powerful and cost-effective way to get your product in front of the right people.
3. Give your community ownership.โจPut members in charge of certain activities and let them feel like they truly matter.
These are just a few of the many ways to market your product successfully.
NB: Feels good to be certified in applying inbound social media strategy.