Nancy almost didn't invest in herself.
She told me so on a call this week: "I am always afraid. I'm in scarcity, and always afraid to spend the money."
She joined my cohort anyway, and she was all in.
She came in planning a $2,000 program. She left with LEAP, a $12,500 certification for equine professionals.
Here's what happened next:
→ 10 people signed up at launch
→ $60K, then $125K
→ $186,000 in sales since October 2025
→ The 1st time she could say her biz made over $100K
My favorite part wasn't the money, though. Before she built anything, she sent the research emails we use in the program, asking her audience what they actually needed.
When the first cohort ended, she asked her students what they'd have liked to see more of.
Their answer: "Nothing."
She didn't guess what her audience wanted. She asked first, and then she built it.
Her closing words to me:
"The value of having a mentor is huge. I've always hated spending the money for that."
"I don't anymore."
If you're looking for a mentor to help you grow your business, we have a few slots available.