Building @launchpoint (we make high performing UGC content)
- Tweets 2,545
- Following 396
- Followers 490
- Likes 8,686
It has never been a better time as a brand to invest in creators and for creators to earn crazy payouts
It's only up from here. Insanely bullish
AI UGC is a divisive topic in the UGC community. Many people hate it.
We are fully embracing it at @launchpoint .
We are partnering with @higgsfield on a $1M prize pool for creators to create converting AI content for brands.
The future will have much more AI content. Human and AI content will live side by side.
The future is (almost) here.
6
185
Maybe: Adam retweeted
AI UGC is a divisive topic in the UGC community. Many people hate it.
We are fully embracing it at @launchpoint .
We are partnering with @higgsfield on a $1M prize pool for creators to create converting AI content for brands.
The future will have much more AI content. Human and AI content will live side by side.
The future is (almost) here.
16
9
27
2,048
Maybe: Adam retweeted
Another happy @launchpoint customer
Fomo is starting to look a lot like an early Robinhood.
the numbers are INSANE:
> 2.5M+ users
> $500M in ARR 😳
> $7.7B monthly trading volume
> a recent $75M Series B
a huge part of that growth has come from how well they’ve executed their creator program.
they’ve very likely deployed well over $10M into creator spend at this point.
open X, TikTok, or Instagram and the @fomo app is all over your feed.
what'd be really interesting to see is if they eventually expand beyond trading and start layering in more fintech products like Robinhood did:
> Fomo Visa Cards
> virtual accounts
> yield / savings
trading at the core, with an entire fintech product line built around it.
all around brilliant execution by their team.
2
1
23
3,487
Maybe: Adam retweeted
Everyone is hyping up AI UGC for content generation, but making the clips is only a fraction of what's needed.
Real enterprise-grade UGC deals with the actual problem: everything else. Sourcing, compliance, and payouts gets exponentially harder past a few dozen creators.
This is why C4 Energy runs their entire creator pipeline on Launchpoint. Businesses need real infrastructure to scale.
16
7
56
540,227
Maybe: Adam retweeted
were hiring (again)
@launchpoint just did our entire august revenue in 10 days and we are looking to expand the team
heres the catch: in order to even start being considered you have to have mog my github contribution graph
5
4
12
574
Maybe: Adam retweeted
glad these farms are running into some issues now but its not enough
we will absolutely nuke all these bots, been playing with a few new experiments at @launchpoint 👀👀
‼️ note for all farmers: tiktok is making it compulsory to verify with a phone number
gone are the good old days of email only account-farming 🥲
4
4
13
647
Maybe: Adam retweeted
anthropics latest threat intel report puts influence operations on the same page as cyberattacks and terrorists
fake accounts, bot networks, and manufactured engagement dominate the internet because brands are buying cheap and fake reach without even knowing it. it is practically overwhelming
social platforms like snapchat, insta, youtube, twitter/x, and linkedin are now actively cracking down on inauthentic ai content. but its getting worse and worse as every new batch of startups is trying to go the opposite way to "automate marketing".
this current trajectory is not sustainable
@launchpoint is taking the first step forward by building the standard for authentic engagement, starting with verified human ugc. by making fake reach instantly visible to the public, we kill the roi on unethical strategies
and when the roi dies, companies will stop paying for it
We're publishing our most detailed threat intelligence report to date.
It covers how people tried to misuse Claude—for cyberattacks, influence operations, surveillance, biology, and building weapons—and how we found and stopped them.
We disrupted every operation in the report, and used the lessons from them to strengthen our safeguards. Where appropriate, we also shared what we found with authorities and other AI companies.
These cases are not typical: we’re highlighting some of the most sophisticated misuse we’ve seen. But they’re especially important to discuss, because they show us where AI misuse is headed, where our safeguards work, and where they need to improve.
We’re publishing this report so others can spot the same activity on their own platforms, and so we can give the public a clearer view of how emerging threats develop.
Read the report: anthropic.com/threat-intelli…
7
5
16
937
Maybe: Adam retweeted
i just got gaslighted by the new luna reserve to use one of my banked resets 🤦
5
4
13
565
Maybe: Adam retweeted
weve been playing around with astra all weekend
how fast can this thing speedrun an app from $0 to $100k ARR?
5
4
18
2,607
This graph shows average views per creator, before we remove fraudulent views.
Notice how this jumps right at 100k? That's because most deals have a view bonus at 100k views.
This is why we spent so much effort fighting fraud - our campaigns convert so much better.
6
17
492
Maybe: Adam retweeted
its crazy to think this company spent the same amount of money as @cursor_ai series A raised
on a domain
6
4
19
696
Maybe: Adam retweeted
A lot of people outside of areas in SF have no idea about a ton of some of cool products or software, even tech people
If your reading this and your a startup founder, this is probably your sign to double down on marketing
We can help you out ASAP, let us know if you need any support
me: yooooo you can clone projects on hoplite now
everyone else: the minecraft battle royale server?
me: no, the yc-backed cloud agents startup obviously ...
4
4
11
602
Maybe: Adam retweeted
they already have done this but people have become very much desensitized to ads
the record amount of fearmongering they have done earlier this year has really taken a strong hit on any sort of optimism
if anthropic or openai wants to be seen in a much more positive light it only makes sense if it is coming from other ppl. again, this is already being done a bit but they need to pull this lever harder
if i were openai or anthropic, i’d absolutely flood the world with emotional optimistic ads about what ai can actually do for ordinary ppl.
e.g. show the teacher who gets her evenings back. the scientist who finds something sooner. the small business owner who can suddenly do the work of a team. the kid who can learn anything. the disabled person who becomes more independent.
make ai feel like human progress again. basically act like a general before a battle & remind people what the future is for.
6
4
16
943